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Rise of the Millennials

On this week's episode, we recap the #SportsConf discussion about the Rise of the Millenials: Best Practices in Engaging Today's Fan in the Feed with a great panel Jayne Bussman-Wise, Kash Razzagh, Kevin DeShazo, Patrick Cassidy and Valerie De La Rosa.

On this Sports Geek Podcast you will learn:

  • How to track and engage the millenial fans.
  • Today's sports fans' preference on consuming content.
  • Engaging fans from a team, social platform, brand, content discovery engine, fan network, etc. point of view.
  • The importance of creating a community where there's a conversation around your team/brand.
  • The significance of shifting the focus on the fans, instead of on your team/brand
  • Building brand awareness VS monetisation schemes
  • Why you need to approach different social platforms distinctly
Sean Callanan hosts #SportsConf panel

Resources from the podcast

 Preview for Unconvention with Jack Delosa

Watch the #SportsConf replay on YouTube

Posts from #SportsConf you may have missed

What 7:00am looks like at Sports Geek

Some tweets from our Google Hangout

Jess all over it as a panelist and live tweeting

Thanks Kevin for your contributions

Content fatigue is a problem

Hamsters > Cats on StumbleUpon

Follow the panelists

Great 2 days from Steve & Anthony

Andre Igoudala finished off #SportsConf with Erin Sharoni

Thanks to the guys from Hashtag Sports

Are you following @seancallanan on Instagram?


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Final spots for SEAT London

Contact Sean if you want to attend SEAT London at Lord's March 17
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Sean is organising a pre-SEAT trip including team visits in Seattle, Portland & San Francisco.
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Sports Geek Podcast by the numbers

iTunes Reviews

Join Sean at #uncon15 and #SMMW15

Join Sean at #uncon15 with guest speakers Jack Delosa (author of Unprofessional) to learn more about the keys to success as an entrepreneur.

Want to catch up and learn about latest in social media marketing?  Join me at Social Media Marketing World in San Diego this March.
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By | 2017-09-17T18:48:25+00:00 February 22nd, 2015|2015podcast, Podcast|0 Comments