On this special series of Sports Geek podcast Sean dives into the Digital To Dollars pillar – Know Your Value
On this podcast you'll learn about:
- How you can start building a digital rate card
- Why a shared rated card between sponsorship & digital is vital
- Why you can charge more for your social platforms even with a small audience
- How your sponsorship team can sell digital
- The importance of metrics in telling your digital sales story
Learn more about Digital To Dollars – Know Your Distribution
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Resources from the podcast
- Learn more about DigitalToDollars.com and listen to previous episodes on Digital To Dollars process:
- Some Sports Geek episodes you might be interested in:
- Join us on #SportsBizZoom calls weekly
- Like this podcast? Support our Patreon campaign
See you at SEAT in Salt Lake City
Join us at SEAT Conference in Salt Lake City Utah on July 14-15 2023. Many of our podcast guests are SEAT attendees.
SEAT is the conference where sports technology executives unite to discuss and solve the tech problems the sports industry is facing. Collaboration across multiple tracks of technology, digital and data has helped the sports industry deliver improvements across stadium access, wi-fi, security, fan engagement, social media, digital content, ticketing and sponsorship revenue. Sean Callanan, Sports Geek