Sean Callanan chats with Mark Anderson from Collingwood FC

On this podcast you'll learn about:

  • Mark Anderson on his foray into sports and becoming a CEO
  • How Collingwood FC has changed as a club in expanding teams beyond AFL
  • The positive affect of multiple high performance teams are having on the club overall
  • The importance of the Holden Centre and how it has changed over the years
  • Why Collingwood have moved away from gambling partners
  • How does Mark stay connected to Collingwood fans
  • The significance of their 20-year partnership with Emirates Airlines
Mark Anderson, CEO Collingwood FC

Listen to Mark Anderson on Sports Geek

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Mark Anderson on working with different sports

The beauty of sport is if you get the dynamic right, the results and performance do tend to follow that gives its own momentum and energy.

Mark Anderson, Collingwood Football Club

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Resources from the podcast

Some tweets you may have missed:

Best of luck!

Nice weather to train #GoPies

Giving back to the community

Pick my brain

Want some help on a campaign, sponsorship or content but don’t know where to start? Book a time with Sean Callanan for a Pick My Brain session.

The Pick my brain session is a two-hour video consulting session where you can get Sean’s thoughts and opinions on ticketing or sponsorship campaigns, campaign development and digital content review.

Pick My Brain session with Sean Callanan

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If you want to keep up to date with the world of esports, what's happening on the global stage and what brands are doing in this space, you can sign up to SG Esports News.

Thanks for the review on Apple Podcasts

Great range (& calibre) of guests. Learn something new in each episode.  ★★★★★

Have been listening since the early days – keep up the great work!
Jwbarts via Apple Podcasts ·Great Britain

See you at SEAT in Salt Lake City

Join us at SEAT Conference in Salt Lake City Utah on July 14-15 2023. Many of our podcast guests are SEAT attendees.

Join me at SEAT Salt Lake City July 14-15 2023

SEAT is the conference where sports technology executives unite to discuss and solve the tech problems the sports industry is facing. Collaboration across multiple tracks of technology, digital and data has helped the sports industry deliver improvements across stadium access, wi-fi, security, fan engagement, social media, digital content, ticketing and sponsorship revenue. Sean Callanan, Sports Geek

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