Jack Elkins was a lifesaver for me at SEAT in Miami covering for me on Saturday as my voice recovered, we didn't talk much so we caught up to discuss his role as Business Innovation Manager at the Orlando Magic. One of the most tweeted about CRM sessions at SEAT was with Katie Morgan Katie Morgan and Lou Antonucci from Scribe discussing how the Texas Rangers integrate multiple data sources for their CRM solution.
On this podcast you’ll learn from about:
Why Orlando Magic have an innovation lab
Why innovation is not always tech focussed
How startups can pitch to sports teams
Why there is no such things as too much data
CRM comes down to tickets so you need to know your fans
Sean understands the sports digital landscape, and that’s why he started Sports Geek. Working with clients across the sports digital world, he helps teams & leagues drive more revenue from digital and is focused on getting "cheeks on the seats" in stadiums. You can hear him on Sports Geek or present keynotes at sports conferences worldwide. Send him a tweet @seancallanan.