Uplause at Madison Square GardenWelcome to 2014, Sports Geek Podcast is back ready for a big year in sports digital on this week's show we chat with Debbie Spillane on ABC Grandstand about what is ahead in 2014.  In our first SEAT Partner Profile I chat with Larry Bush from Store Financial we look at how their retail experience will give sports teams the edge in 2014.  I chat with Heikki Aura from Uplause in Finland about their stadium fan engagement solutions recently installed at Madison Square Garden.

On this podcast you’ll find out about:

  • Why sports teams will focus on content over likes
  • Will Google Glass provide killer content?
  • How stadiums can engage with fans using social
  • What sports teams can learn from retail loyalty programs
  • Importance of engaging fans in stadium and outside stadium with Store Financial
  • How Store Financial can do a one time promotion or a national event dynamically
  • What does Uplause offer stadiums that usual scoreboard animations

Like this episode? please leave a review in iTunes.

Larry Bush from Store Financial will be at SEAT 2014 in MiamiResources from the episode

Uplause at Madison Square Garden

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Social Media Post of the Week

 

 

Send in your nominations for best social media post of the week – Facebook, Twitter, Instagram, Vine… for whatever reason fan engagement, sponsorship activation, cool content….

Watch Piers Morgan facing Brett Lee

Send me a tweet @SeanCallanan or @SportsGeek with your nominations

Top Tweets using Custom Timelines


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#SBNight at HONEY

See you at #SBNight

When: 6pm January 21st
Where: HONEY Bar, 345 Clarendon Street South Melbourne

Eventbrite - #SBNight Sports Business Networking Night

Closing 2 Cents

Don’t sleep on Instagram it might not drive traffic but it helps you and your fans tell your story..

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Predictions for 2014, Uplause a Hit in NYC & Store Financial to Help Solve Loyalty Puzzle Transcription

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