On this week's episode, Sean dives in the C2 Melbourne Ball Pool to chat with Western Bulldogs AFLW team stars Bonnie Toogood and Brooke Lochland.
On this podcast you'll learn about:
- Bonnie and Brooke's sporting journey to AFLW
- How they are balancing creativity and structure when playing footy
- How the Western Bulldogs AFLW team quickly bonded over many brunches
- Sean speaks about C2 launch in Melbourne from the Ball Pool
- Sean looking forward to attending C2 Montreal and perhaps meeting Snoop Dogg
- Find out how you can connect with Sean in San Francisco and Montreal

Resources from the podcast
- Thanks again to Bonnie Toogood and Brooke Lochland from Western Bulldogs AFLW for being this week's guests
- Connect with Bonnie Toogood on Twitter @BonnieToogood_8, Instagram and LinkedIn
- Connect with Brooke Lochland on Twitter @BrookeLochland and Instagram
- Follow Western Bulldogs AFLW on Twitter @BulldogsW, Facebook, Instagram and LinkedIn
- Check out C2 Melbourne on Twitter @C2Melbourne, Facebook, Instagram and Linkedin
- Check out C2 Montreal on on Twitter @C2Montreal, Facebook, Instagram and Linkedin
- Some related articles you might want to read more about Western Bulldogs
- More from C2 Melbourne Launch
- Some Sports Geek podcast episodes you might be interested in:
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Highlights from podcast with Bonnie Toogood & Brooke Lochland
5:00 Brooke Lochland shares her speed skating background before trying AFLW
6:15 Bonnie Toogood shares her netball background and getting back into football
7:37 How AFLW is developing pathways for young girls to play footy
9:02 How Brooke and Bonnie balance creativity and structure on the field
10:39 Bonnie on how bootcamps helped bring the Western Bulldogs team together quickly
12:31 The growth of social media and digital from the athletes’ point of view
13:52 The challenges of being an athlete in a sport that is just starting its journey
17:02 Sean talks more about C2 Melbourne and C2 Montreal
Some tweets you may have missed
It was nice to do the interview in the big ball pool at #C2MEL18 launch
Thank you for the love ❤️ @philipdalidakis, @gigiserbest, @Peter_King12, @seancallanan, @BonnieToogood_8 and @BrookeLochland. It was great to have your support at @FedSquare yesterday! #C2MEL18 pic.twitter.com/Y0GFdvmQtR
— C2 Melbourne (@C2Melbourne) May 2, 2018
COO Martin Enault on C2 Melbourne launch
#C2MEL18 launch kicking off with @menault opening proceedings pic.twitter.com/N7VJan171Q
— Sean Callanan (@seancallanan) May 2, 2018
Well done Brooke
The individual honours keep on coming… @BrookeLochland accepts her 2018 AFLW Leading Goalkicker award 🥇
📽 – https://t.co/NrBNgTaSOe pic.twitter.com/yjwkV1Ka3F
— WesternBulldogs AFLW (@BulldogsW) March 27, 2018
A memorable premiership weekend
A weekend we will never forget… #AFLWGF
Enjoy the best 📸 from Saturday's 🏆 WIN!
GALLERY – https://t.co/2sh1aLfroj pic.twitter.com/EXbkdhP8ax
— WesternBulldogs AFLW (@BulldogsW) March 26, 2018
These Bulldogs premiership rings look awesome
Premiership bling 💍💍💍
The Musson Jewellers rings our Bulldogs will receive for bringing home the 🏆#RealStrength pic.twitter.com/kkJWJUj8is
— WesternBulldogs AFLW (@BulldogsW) April 6, 2018
C2 Melbourne launch recap
See you at SEAT in Salt Lake City
Join us at SEAT Conference in Salt Lake City Utah on July 14-15 2023. Many of our podcast guests are SEAT attendees.
SEAT is the conference where sports technology executives unite to discuss and solve the tech problems the sports industry is facing. Collaboration across multiple tracks of technology, digital and data has helped the sports industry deliver improvements across stadium access, wi-fi, security, fan engagement, social media, digital content, ticketing and sponsorship revenue. Sean Callanan, Sports Geek