In this episode of Sports Geek, Sean Callanan catches up again with Matt Garder from St Lous Blues:

On this podcast you'll learn about:

  • How sports digital from web updates to multi-platform storytelling
  • Why it's important to connect digital and commercial teams
  • Why Bluenatics was so effective during lockdowns
  • How data is shaping offers to Blues fans
  • How Matt tackles innovation and how he assesses new opportunities
  • Why TikTok is an exciting platform that needs a new playbook
Matt Gardner on Sports Geek

Listen to St Louis Blue' Matt Gardner on Sports Geek

Can't see podcast player? Click here to listen

Sports Geek Amplify out now

Sports Geek Amplify out now - all episodes available in Sports Geek podcast feed

Resources from the podcast