Welcome to our special Money in Esports series on Sports Geek!
On this first out of five episodes, Sean Callanan shares his keynote on Esports for Brands.
On this podcast you'll learn about:
- Sean Callanan on owning Gravitas and the lessons he learned in esports
- An overview of esports in the global and local market
- Where money comes in for esports
- How brands and sponsors are engaging esports fans
- Building communities in Discord
- How esports is building partnerships with global brands like Mastercard and Shell
- The opportunities in esports in the next years
Listen to Money in Esports #1 – Esports for Brands
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Sean Callanan on the similarities of esports to traditional sports
The esports strategy is very similar to what I've been doing for the past 10 years at Sports Geek. We just added the e in front of it.
Sean Callanan, Founder Sports Geek & SG Esports
Need a keynote speaker for your next event or conference?
Resources from the podcast
- Learn more about SG Esports on Twitter @SGEsportsOCE and LinkedIn
- Follow our OPL team Gravitas on Twitter @Gravitas, Facebook, Instagram and Twitch
- Some related articles you might want to read:
- Some Sports Geek episodes you might be interested in:
- Learning esports and building teams – Brandon Defina from Gravitas
- Daniel Ringland from Riot Games on esports growth
- Nigel Smart on entering sports business and esports
- Download the SG Esports Connecting brands with esports report here
- Need help with your team or athlete's digital? Go to Sports Geek Social Media Athlete Training
- Learn more about Sports Geek's Digital to Dollars process
- Loved this podcast episode? Leave us a review on Apple Podcasts
- Join Sports Geek Nation to connect with sports business executives across the world
SG Esports MEO Tour Saturday
Join SG Esports & Gravitas founder Sean Callanan and ex pro-gamer & our GM of Esports Brandon Defina for a tour of Melbourne Esports Open to learn more about the world of esports.
The 45 minute tour starts at Saturday August 31st 2019 at 10am at the Gravitas Fan Booth in the JB Hi-Fi Game On Zone.
Tour includes a Weekend 2-day Ground Pass with access MEO across both days.
BOOK NOW – Saturday August 31st 2019 at 10am (payment through the Gravitas website).
Don’t want a guided tour just want a ticket to Melbourne Esports Open? Please use this link for 20% off your MEO ticket
SG Esports News
If you want to keep up to date with the world of esports, what's happening on the global stage and what brands are doing in this space, you can sign up to SG Esports News.
Thanks for the review on Apple Podcasts
Great range (& calibre) of guests. Learn something new in each episode.
★★★★★ in Apple Podcasts by Jwbarts from United Kingdom on December 13, 2018
Have been listening since the early days – keep up the great work!
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We've been producing podcasts at Sports Geek since 2013 as a way to stay connected with people we work with and learn new trends in sports business.
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