On this week's Sports Geek Podcast I chat with Harf on SEN about World Cup & Socceroos. Lately I’ve been getting a few requests to help replace staff and reshape digital teams, so I discuss how to skill up and resource your sports digital team. We preview some the the killer digital campaigns for SEAT presentation and a listener question – What is the value of a hashtag?
On this podcast you’ll find out about:
- How Socceroos content was framed by one single player interview
- How sports digital teams have evolved in past 5 years
- What roles you need to be thinking of (as an employee and a sports team)
- What is the key ingredient you need with sports digital staff
- How do you value hashtags?
- Comparing Facebook growth – World Cup Vs LA Kings
Resources from the episode
- What to look for in a killer digital campaign, my post on Linkedin
- Last year's presentation with Phillippe Dore with audio
- Follow @SEATConference on Twitter and Instagram and like SEAT on Facebook
- Facebook on Facebook Video and News feed
- Here is the Socceroos hype video on Facebook with Tim Cahill quote
- Congrats to Aaron LeValley from LA Kings on Winning Stanley Cup, listen to Aaron on ep 43
- Check out Neil Horowitz podcast on DSMSports.net, follow him on Twitter (@NH287)
- Connect with all guest of the podcast and check out the podcast archive
- Thanks for iTunes reviews in Australian iTunes and USA iTunes.
- Have you signed up for weekly Sports Geek News?
David Burtenshaw on Adelaide Crows Fan Engagement Transcription
Listen to Sports Geek
Support our content efforts on Patreon
As Sean Callanan, founder of Sports Geek and host of the Sports Geek podcast, has mentioned on the podcast before: “The podcast is for my clients of Sports Geek – past, current & future”. It has also been a tremendous channel to grow the Sports Geek client roster.
What we didn't see coming was the tremendous support from the sports business industry from around the world. We've had emails, DMs, tweets come in from listeners from all over who continue to listen and support all Sports Geek content.
Each month here is the sports business content we deliver:
- Sports Geek podcast interviews – weekly deep dive interviews with sports executives sharing best practice and case studies
- #SportsBiz Zoom Calls – networking Zoom calls with sports business executives
- Sports Geek News – weekly curated email by Sean Callanan all the sports business, marketing & technology articles you may have missed.
Our Patreon campaign gives YOU a chance to support our efforts in producing content for the sports business world through podcasts, guides and email newsletters.
PLEASE CHECK OUT AND SUPPORT THE BUSINESSES BELOW
Our supporters (become one)
