On this week's Sports Geek Podcast I chat with Harf on SEN about World Cup & Socceroos. Lately I’ve been getting a few requests to help replace staff and reshape digital teams, so I discuss how to skill up and resource your sports digital team. We preview some the the killer digital campaigns for SEAT presentation and a listener question – What is the value of a hashtag?
On this podcast you’ll find out about:
- How Socceroos content was framed by one single player interview
- How sports digital teams have evolved in past 5 years
- What roles you need to be thinking of (as an employee and a sports team)
- What is the key ingredient you need with sports digital staff
- How do you value hashtags?
- Comparing Facebook growth – World Cup Vs LA Kings
Resources from the episode
- What to look for in a killer digital campaign, my post on Linkedin
- Last year's presentation with Phillippe Dore with audio
- Follow @SEATConference on Twitter and Instagram and like SEAT on Facebook
- Facebook on Facebook Video and News feed
- Here is the Socceroos hype video on Facebook with Tim Cahill quote
- Congrats to Aaron LeValley from LA Kings on Winning Stanley Cup, listen to Aaron on ep 43
- Check out Neil Horowitz podcast on DSMSports.net, follow him on Twitter (@NH287)
- Connect with all guest of the podcast and check out the podcast archive
- Thanks for iTunes reviews in Australian iTunes and USA iTunes.
- Have you signed up for weekly Sports Geek News?
Don't miss SEAT 2014!
Not only does Christine Stoffel put on a wonderful conference, the conversations on the panels (and at the networking events) are completely worth it. I will be travelling 24 hours by plane to attend, that should give you an idea that SEAT is worth it. Don't forget to send in your best content and campaigns so I can profile them at #SEAT2014, email me or use contact form. If you want to connect with sports executives then Miami is the place to be, secure your registration now.
Will we see #bolting happen at @SEATconference? 250 #sportsbiz exec in Boston did. Miami what ya got? #SEAT2014 pic.twitter.com/ZNcivwhFDN — Sean Callanan (@seancallanan) June 24, 2014
Listening via iTunes?
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