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Adam Grow on incorporating data into sports strategy

Sean catches up with Adam Grow, Director of Customer Success of Kore Software on the latest podcast.  Adam joins Sean as part of the SEAT Sponsorship Series and chats about CRM strategies that you need to get started. On this podcast you'll learn about: About Adam's career at the Utah Jazz and his start in the sports industry [...]

By | 2017-09-17T18:48:15+00:00 July 12th, 2016|2016podcast, Podcast, Technology|1 Comment

Russell Scibetti on Developing CRM in Sports

Recorded in New York City Sean catches up with KORE Software's Russell Scibetti his home town after a successful SEAT conference. On this Sports Geek Podcast you will learn about: How Russell handled the move from team side to vendor side moving from Jets to KORE What Russell is looking to delivery to [...]

By | 2017-09-17T18:48:22+00:00 August 12th, 2015|2015podcast, NFL Podcast, Podcast|5 Comments

Russell Scibetti on Sports CRM & Business of Sports

This week I catch up with Russell Scibetti about his sports business career, his time at the NY Jets and now in his new role at Kore Software.Things you'll learn in this podcast include: How Russell got his start in sports business Russell's background as a geek Importance of getting his MBA Key takeaways from [...]

By | 2017-09-17T19:06:33+00:00 November 10th, 2014|2014podcast, Podcast|1 Comment

Facebook, Fans and Footy – How relevant is your club? – ICYMI – @SportsGeek News

In case you missed it - Reprint of Sports Geek News - Wednesday 11th June 2014 What @SportsGeek reads..... Social Media is set to be the advertising winner at the Brazil World Cup Facebook, fans and footy: How relevant is your club? Twitter: Sports media's useful, entertaining and unhealthy obsession Major League Baseball new expertise: Making vines Twitter and the World Cup: The [...]

By | 2017-09-17T18:48:38+00:00 June 11th, 2014|Sports Marketing|0 Comments

Calls to action in Sports TV Advertising and Clippers explain Variable and Dynamic pricing

What is the best call to action on television advertising?  Send fans to domain or encourage the social conversation?  In this Sports Geek Podcast we discuss that with Adrian Kinderis and look at the advertising from the AFL and NRL Grand Finals on comparison with NFL Super Bowl.  Education is a big part of sales process as [...]

By | 2017-09-17T18:48:52+00:00 October 18th, 2013|2013podcast, AFL Podcast, NBA Podcast, Podcast|0 Comments

#SEAT2013 mega interview podcast

Here is the the mega interview SEAT Conference edition of the Sports Geek Podcast in this episode you'll hear from Kevin Naylor (Indiana Pacers) and Steve Conley (Boston Red Sox) what it is like working in the sports IT industry, Russell Scibetti (New York Jets) will continue his Q&A of Paul Greenberg on CRM and we look back at [...]

By | 2017-09-17T18:48:54+00:00 August 21st, 2013|2013podcast, MLB Podcast, MLS Podcast, NFL Podcast, Podcast|0 Comments

Russell Scibetti on Sports CRM, Twitter takeovers & Facebook moderation steps

Wow EPISODE 10, we've hit double figures for Sports Geek Podcast.  Thanks for the support on this podcast we catch up with Russell Scibetti from to discuss sports business and more specifically sports CRM.  Russell will be presenting at SEAT Conference and announce SEAT Conference the presenting partner of the Sports Geek Podcast. We look at Twitter [...]

By | 2017-09-17T18:48:55+00:00 July 16th, 2013|2013podcast, Podcast|0 Comments

The Business of Sports – Networking Night in Melbourne #SBnight

In conjunction with Russell Scibetti (@rscibetti), Director of Relationship & Database Marketing at New York Jets and Founder at, Sports Geek is hosting a Sportsbiz Networking Night at Honey Bar, South Melbourne.  I was lucky enough to finally meet Russell IRL (In Real Life) at SEAT Conference in Boston last year. Despite the success of the #TwitterBrekky events in [...]

By | 2017-09-17T18:49:08+00:00 January 4th, 2013|Events|0 Comments

#SEAT2012 – A night out at Fenway

Monday night #SEAT2012 networking function allowed sports technology have the "night off" & enjoy a game of baseball at Fenway Park. Thanks to Steve Conley from the Red Sox for the hospitality. Storified by Sports Geek · Wed, Aug 08 2012 06:32:54 [<a href="//" target="_blank">View the story "#SEAT2012 recap - Part 1" on Storify</a>]

By | 2012-08-08T12:30:30+00:00 August 8th, 2012|Technology|0 Comments