In this episode I catch up with TJ Ansley, Director of Digital Media at Portland Trail Blazers.

On this Sports Geek Podcast you will learn about:

  • Storytelling opportunity of large roster change
  • Engagement first philosophy of Blazers
  • Why Rip City is Rip City
  • New Fan Scan technology embedded content in posters
  • How Snapchat stories tell a new story for fans
  • What I learned from UFC193
TJ Ansley from Portland Trailblazers

Resources from the podcast

Check out this content from Trailblazers

Follow them on Snapchat

Good to see the @Wallabies get involved…

Nice game recap gif

Encouraging fans to share their content


Sports Business Melbourne event – November 23

See you at HONEY for #SportsBizMelb - Bring on Summer

Next #SportsBizMelb event - Monday 23 November

Guest Panel from Cricket, A-League & NBL

Sports Geek Podcast by the numbers

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Sports Marketing Master

via iTunes by Louise Carter from Australia

If you are passionate about marketing and love sports, this podcast is for you. It includes all different sports, different leagues in countries all around the world! The perspectives from the different interviewees gives you something valuable in every podcast. Sean Callanan is a Sports Marketing Master! Love your work!

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TJ Ansley from Portland Trailblazers on Rip City Transcription