On this week's episode Sean catches up with his roommate from SXSW Conference, Lenny Goh Director of Business Development from Tradable Bits. Sean and Lenny discuss their highlights and main takeaways from the conference.
On this podcast you'll learn about:

  • Bots are the new website and how sports teams will try and implement these into their strategy
  • Storytelling is alive and well
  • Muppet men talking – The engaging chat with Frank Oz and Leonard Maltin, great insight into a successful team
  • The future is esports and how this will change our digital and sporting landscape in the future
  • VR is not quite there yet, whilst there was lots of buzz last year, it hadn't progressed much since then
  • Fun fact that links Lenny with our podcast guest from episode 140, Kevin Kinghorn
SXSW 2017 recap with Lenny Goh from Tradable Bits

Resources from the podcast

Sign up for these

Some tweets you may have missed

High five to Sean's new Snapchat Spectacles

Facebook Sports events

Stadiums of the future

30for30 session

No more cutouts of the President allowed!


Thanks for the review on iTunes

Love it!

in iTunes by Tomasvds from Belgium on April 13, 2017
I love the insights that Sean and his guests offer to sports marketeers around the globe. Many times the advice comes in very useful and easy to implement. Keep it up!

Join #SportsBiz Slack community

Listen to Sports Geek

Sports Geek podcast available on all podcast platforms

Support our content efforts on Patreon

As Sean Callanan, founder of Sports Geek and host of the Sports Geek podcast has mentioned on the podcast before: β€œThe podcast is for my clients of Sports Geek – past, current & future”. It has also been a tremendous channel to grow the Sports Geek client roster.

What we didn’t see coming was the tremendous support from the sports business industry from around the world. We’ve had emails, DMs, tweets come in from listeners from all over who continue to listen and support all Sports Geek content.

Each month here is the sports business content we deliver:

Our Patreon campaign gives YOU a chance to support our efforts in producing content for the sports business world through podcasts, guides and email newsletters.


Our supporters (become one)

DMC Sport
SEAT Conference - 2020 Minneapolis June 27 – July 1
Play Media
Sports Where I Am
G2G Sports
Support Sports Geek on Patreon