In this Sports Geek episode, Sean Callanan chats with Shelly Wilkes, EVP – Marketing & Social Responsibility at the Orlando Magic
On this podcast, you'll learn about:
- Shelley's foray into sports and key lessons from her career journey
- Importance of embracing the journey over focusing on what your ideal job is
- Preparedness to seize opportunities in sports, stepping up at Lakeland Magic
- The broad scope of skills you can learn and develop at developmental leagues like the NBA's G-League
- Insights on game-day presentation, marketing, and community engagement at the Orlando Magic
- Strategic planning behind the Orlando Magic's 35th year and Shaq's jersey retirement
Listen to Shelly Wilkes on Sports Geek
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Pick my brain
Want some help on a campaign, sponsorship or content but don’t know where to start? Book a time with Sean Callanan for a Pick My Brain session.
The Pick my brain session is a two-hour video consulting session where you can get Sean’s thoughts and opinions on ticketing or sponsorship campaigns, campaign development and digital content review.
Resources from the podcast
- Connect with Shelly Wilkes on LinkedIn and let her know you listened to the episode.
- Follow Orlando Magic across social media:
- Twitter – @OrlandoMagic
- LinkedIn – @Orlando Magic
- Facebook – @Orlando Magic
- Instagram – @orlandomagic
- TikTok – @orlandomagic
- YouTube – @Orlando Magic
- Recommendations
- Checkout the Sports Geek Amplify Season 2
- Upcoming Conference we can meet
- Episodes you should listen to
As discussed on the podcast
Playoffs clinched (soon after we recorded the interview) 🙌
STAMPED pic.twitter.com/y8paTfRLRK
— Orlando Magic (@OrlandoMagic) April 14, 2024
Tune in for the Magic's theme song
OFFICIAL: Orlando Magic theme song w lyrics
LISTEN 👇https://t.co/9DrWSCVg4I pic.twitter.com/FFc1TMUxx5
— Orlando Magic (@OrlandoMagic) April 14, 2024
35th Anniversary and Shaq retirement Jersey
In celebration of our 35th anniversary this season, we will officially retire jersey #32 in honor of Shaquille O’Neal during a postgame ceremony on Tuesday, February 13.
O’Neal becomes the first player in franchise history to have his number retired 🪄 pic.twitter.com/i5zk1b6IR9
— Orlando Magic (@OrlandoMagic) January 5, 2024
Shaq’s speech ICYMI
Shaquille O'Neal's full speech during his jersey retirement night in Orlando 🗣️ pic.twitter.com/hHPp1lv6kq
— NBA (@NBA) February 14, 2024
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