Here are the latest articles curated by Sports Geek Reads. Get these updates as a podcast by subscribing to Sports Geek Rapid Rundown.

Key Reads

Inside LIV's current finances and future: Despite optimism, it still seems like a messThe Athletic *

Dissects the sustainability and strategy of golf's biggest disruptor.

Global, Golf, Finance, Strategy, Investment

What can job ads tell us about Australian sport?Notice Sports *

Job listings reveal where Aussie sport is really heading.

AU, Strategy, AI, CreatorEconomy, Commercial

Inside the $22 Billion Business of DICK'S Sporting Goods365247 Sports

How DICK'S built a youth sports and retail ecosystem.

US, Retail, Strategy, Data, YouthSports

Did The SEC Force Mark Walter To Sell The Lakers?Huddle Up *

Regulatory risk hits one of sport's biggest ownership empires.

US, NBA, Ownership, Finance, Regulation

Did Formula 1 have a bad quarter, or a bad calendar?Business of Speed *

Unpacks Liberty's F1 numbers, race calendars and revenue risk.

Global, F1, MediaRights, Finance, Strategy

Professional Sports

What we know so far about Lakers' surprising sale to Joshua Kushner, Bob IgerThe Athletic

Deep look at the record Lakers deal and new owners' plans.

US, NBA, Ownership, Media, Investment

LA Lakers, NY Yankees Are Private Money's Latest FlexesBloomberg

How private capital is reshaping blue‑chip US sports assets.

US, NBA, MLB, Private Equity, Valuations

How the Dallas Cowboys Became a $15.5 Billion NFL TeamSportico *

Breaks down the commercial engine behind sport's richest team.

US, NFL, Valuation, Sponsorship, Brand

Yankee Global Enterprises announces $2.6 billion financing agreement with Apollo Sports CapitalYahoo Sports

Hybrid capital deal values Yankees near $10B without selling control.

US, MLB, Finance, Private-equity, Valuations

Digital & Social

Disney+ partners with Gary Neville's The Overlap for ‘Stick to Football'Sport Industry Group *

Landmark streamer–YouTube deal around fan‑first football content.

UK, Football, Streaming, Sponsorship, ContentStrategy

Explaining the Game: Wimbledon's Data, Graphics and Accessibility PushSports Video Group

How Wimbledon uses data and design to reach more fans.

Global, Tennis, Data, Accessibility, Broadcast

First-party data in MotoGP: quanto vale davvero un'audience captiveRTR Sports Marketing

MotoGP case study on the real value of first‑party data.

MotoGP, Data, Marketing, Sponsorship, Privacy

Media & Entertainment

Formula E lands global Disney+ streaming deal covering 144 territoriesSportsMint Media

Big OTT step for Formula E with Disney+ in 144 markets.

Formula E, Media Rights, Streaming, Global Expansion

Does the Esports World Cup make money?SportBusiness

Interrogates the business model behind the world's richest esports event.

Global, Esports, Sponsorship, MediaRights, Technology

Alex Cooper's Unwell Hits $500M Valuation With New InvestmentThe Hollywood Reporter

Creator-led podcast network hits a half‑billion valuation.

US, Podcasting, Media, CreatorEconomy, Investment

Geek Out

From Infrastructure to Platform: Where Control Actually MattersSports Video Group

Build-vs-buy guidance for cloud, streaming and data platforms.

EU, Cloud, Streaming, Technology-strategy, Platforms

Agents are coming for data (just slowly)InfoWorld

How AI agents will quietly transform your data plumbing.

Global, AI, Data Infrastructure, Sports Marketing, Sponsorship

AI

NVIDIA partners with major Wall Street firms to mobilize over $500 billion of third-party capital for AI compute infrastructureNVIDIA

Massive AI infra financing that will shape future sports tech costs.

Global, AI, Infrastructure, SportsTech, Investment

The Future Is for Everyone – Meta's AI VisionMeta

Zuckerberg's open AI push and what it means for fan agents.

Global, AI, Strategy, Fan Engagement, Data

Make You Think

Fitness is Changing (and becoming more like Sports)The Petcash Post

HYROX and fitness events are morphing into new sports IP.

Global, Fitness, Participation Sports, Events, Sponsorship

Featured image credit: Drew Tarvin, ATT Stadium Interior, via Wikimedia Commons, CC BY 2.0.

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