Sports Geek Podcast available on iTunesIn this Sports Geek Podcast we chat to Dan Butterly from the Mountain West looking back on how the conference started and how they developed a fan base and brand for the conference over last 10 years.  Twitter does a deal with NFL what does it mean for sports fans in NFL and other sports and how does Facebook counter to show it's dominance online?

More specifically, in this podcast you’ll find out about:

  • Why Mountain West was formed.
  • How the digital landscape has changed in past 14 years for college sports
  • Why the Mountain West TV network was vital early on
  • Importance of fan research for Mountain West
  • Why the ESPN deal was so important to the fans for Mountain West
  • What the NFL Twitter deal means for sports fans
  • How Fox Sports will report Facebook chatter
  • Why Telstra continue to misfire on NRL activations

Resources from the episode

NFL Tweets with embedded video

Hopefully my achilles recovery is this successful.

Facebook and TV

How Facebook and TV are connect

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See you at SEAT in Salt Lake City

Join us at SEAT Conference in Salt Lake City Utah on July 14-15 2023. Many of our podcast guests are SEAT attendees.

Join me at SEAT Salt Lake City July 14-15 2023

SEAT is the conference where sports technology executives unite to discuss and solve the tech problems the sports industry is facing. Collaboration across multiple tracks of technology, digital and data has helped the sports industry deliver improvements across stadium access, wi-fi, security, fan engagement, social media, digital content, ticketing and sponsorship revenue. Sean Callanan, Sports Geek

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