In this Sports Geek Podcast we chat to Dan Butterly from the Mountain West looking back on how the conference started and how they developed a fan base and brand for the conference over last 10 years. Twitter does a deal with NFL what does it mean for sports fans in NFL and other sports and how does Facebook counter to show it's dominance online?
More specifically, in this podcast you’ll find out about:
Why Mountain West was formed.
How the digital landscape has changed in past 14 years for college sports
Why the Mountain West TV network was vital early on
Importance of fan research for Mountain West
Why the ESPN deal was so important to the fans for Mountain West
What the NFL Twitter deal means for sports fans
How Fox Sports will report Facebook chatter
Why Telstra continue to misfire on NRL activations