Wow EPISODE 10, we've hit double figures for Sports Geek Podcast. Thanks for the support on this podcast we catch up with Russell Scibetti from TheBusinessOfSports.com to discuss sports business and more specifically sports CRM. Russell will be presenting at SEAT Conference and announce SEAT Conference the presenting partner of the Sports Geek Podcast. We look at Twitter takeovers and how to handle Facebook moderation on your brand or team Facebook page.
More specifically, in this podcast you’ll find out about:
- How Twitter creates a shared experience for fans
- How a 19 year old cricketer shows Facebook is a player for viral content
- Why email is still king in sports
- The other “MoneyBall” how analytics is changing the business side of sports
- Who is the Godfather of CRM?
- Why Twitter takeovers are a bad idea
- What to watch for if you run a Twitter takeover
- Why you need a conversation plan for Twitter especially
- How to determine what to do with Facebook comments in foreign languages
- Options for dealing with poor or abusive Facebook comments
Resources from the episode
Find Russell Scibetti on Twitter (@rscibetti) and Linkedin and at TheBusinessOfSports.com- Russell to interview Paul Greenberg, Author of “CRM at the Speed of Light” at SEAT 2013
- Register for SEAT 2013 including 3 for 2 offer and 4 for 3 offer
- Email smashes social for sales from Wired.com
- Stuart Broad walking controversy in the Ashes
- Ashton Agar trends on Twitter and Facebook (Sir Ashton Agar) after remarkable debut
- Top 3 SGP episodes
- Twitter Takeovers review from @CadChica
- Some tweets from @AFL Twitter takeover, including some confusing tweets like this one which was replied to by @AFL
- Join #SBChat each week for great #sportsbiz chat with Lou & JW
- How to run a Twitter chat and Twitter Chat Guide for download
- Thanks to North Queensland Cowboys for Sounds of the Game
On iTunes? Subscribe to the Sports Geek Podcast in iTunes, if you liked the episode please leave comment or rating.
If you have a question for the podcast please leave it using Speakpipe plugin on the left of this page.
Listen to Sports Geek
Support our content efforts on Patreon
As Sean Callanan, founder of Sports Geek and host of the Sports Geek podcast has mentioned on the podcast before: “The podcast is for my clients of Sports Geek – past, current & future”. It has also been a tremendous channel to grow the Sports Geek client roster.
What we didn’t see coming was the tremendous support from the sports business industry from around the world. We’ve had emails, DMs, tweets come in from listeners from all over who continue to listen and support all Sports Geek content.
Each month here is the sports business content we deliver:
- Sports Geek podcast interviews – weekly deep-dive interviews with sports executives sharing best practice and case studies
- Sports Geek News – a weekly curated email by Sean Callanan all the sports business, marketing & technology articles you may have missed.
Our Patreon campaign gives YOU a chance to support our efforts in producing content for the sports business world through podcasts, guides and email newsletters.
PLEASE CHECK OUT AND SUPPORT THE BUSINESSES BELOW
Our supporters (become one)
