In this episode I catch up with Peter Holtermann from ESPN and Holtermedia, on this Sports Geek Podcast you will learn about:

  • How social can complement the TV broadcast
  • The intricacies of digital rights on a global scale
  • Knowing your audience and why your engaged with them
  • The differences in fan engagement for a Grand Slam vs ATP Tournament
  • How tournaments are embracing the year round social conversation
  • Why tennis is suited to fan engagement strategies especially at Grand Slams.
  • How can sports use Periscope & Twitter partnership and where problems may lie
  • What you should always carry spare batteries when podcasting
Peter Holtermann on Sports Geek Podcast

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Inspiring and great context
in iTunes by Jaykan14 from Sweden on January 25, 2016

Really interesting and great podcast with a real life perspective! Good education while it´s funny and great stories!

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Peter Holtermann – Tennis, Broadcast & Digital Transcription

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