In this episode of Sports Geek, we have a special replay from the Money in Sport conference held on the Gold Coast on July 6th.
Panel topic – The Battle for New Fans
- Charlotte Offord – GM Australia & New Zealand, NFL Australia
- Glen Rolls – Delegate International Development, La Liga
- Rodica Titeica – Director of Marketing Australia & New Zealand, Subway
In this panel discussion, you'll learn about:
- Why sports need new fans
- What does international fan development look like for NFL and La Liga
- How sports participation fuels future fandom?
- What sponsors are looking for to reach your fans?
- How sponsors can help you fuel fan growth
- Influencers & creators – how can they provide a channel to fans?
Listen to “The Battle for New Fans” on Sports Geek
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Pick my brain
Want some help on a campaign, sponsorship or content but don’t know where to start? Book a time with Sean Callanan for a Pick My Brain session.
The Pick my brain session is a two-hour video consulting session where you can get Sean’s thoughts and opinions on ticketing or sponsorship campaigns, campaign development and digital content review.
Resources from the podcast
- Connect with the panellists on Linkedin
- Follow Money in Sport across social media, see you there in 2024
- Twitter – @MoneyInSportAus
- LinkedIn – Money In Sport
- Facebook – Money In Sport
- Instagram – @moneyinsportconferences
- Check out Sports Geek Amplify Season 2
- Episodes you should listen to
As discussed on the podcast
I enjoyed the session at Money In Sport
The Battle For New Fans!@seancallanan @NFL @LaLiga @subwayaustralia #MIS2023 pic.twitter.com/5YVhVAMkRv
— Money In Sport (@MoneyInSportAus) July 6, 2023
And catching up with podcast guests like Stacy McGranor
Great to catch up with @ssmcg in 🇦🇺 and get her on stage at @MoneyInSportAus to share her @SanJoseSharks knowledge with the #MIS2023 audience.
New @SportsGeekShoes an important part of @SportsGeek marketing mix 😉 pic.twitter.com/Jk6EiUNH7C
— Sean Callanan (@seancallanan) July 6, 2023
See you at SEAT in Las Vegas
Join Sean at SEAT Las Vegas in June. All attendees will have the option to claim a discounted Pick My Brain session.
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