On this week's episode Sean catches up with former guest, John McCauley. John was previously at MLSE in Toronto and is now Managing Director of GJM Media. John chats with Sean about the challenges of technology vendors and how he has worked with multiple vendors over the last few years trying to bring a vision to life.

On this podcast you'll learn about:

  • How John's experience working with teams and vendors led him to GJM Media
  • You can't turn you back on what drive audiences … live events
  • The challenge of juggling multiple vendors and finding the right mix to make it work
  • What is it like for team executives?
  • How can technology vendors better connect with teams?
  • How can you sort through the noise?
  • What happens when you miss the wrong proposal?
  • Why marketing has changed for technology vendors
  • Could a new service be started to help?  Sign up below if you agree?
John McCauley on the challenges of technology vendors

Resources from the podcast

Some tweets you may have missed

Are you activating your most valuable fans?

Let's chat…

The perks of being a guest on the Sports Geek Podcast

Thanks for the review on iTunes

Best Australian Sports Podcast

in iTunes by acoumailleau from Australia on February 9, 2016

As a sport marketing professional, I listen and follow Sean religiously and the Sports Geek podcast never disappoints! From international guests to local sport expert, it always delivers the best content!!

Listen to Sports Geek

Sports Geek podcast available on all podcast platforms

Support our content efforts on Patreon

As Sean Callanan, founder of Sports Geek and host of the Sports Geek podcast has mentioned on the podcast before: “The podcast is for my clients of Sports Geek – past, current & future”. It has also been a tremendous channel to grow the Sports Geek client roster.

What we didn’t see coming was the tremendous support from the sports business industry from around the world. We’ve had emails, DMs, tweets come in from listeners from all over who continue to listen and support all Sports Geek content.

Each month here is the sports business content we deliver:

Our Patreon campaign gives YOU a chance to support our efforts in producing content for the sports business world through podcasts, guides and email newsletters.


Our supporters (become one)

DMC Sport
SEAT Conference - 2020 Minneapolis June 27 – July 1
Play Media
Sports Where I Am
G2G Sports
Support Sports Geek on Patreon