In this CEO Series episode of Sports Geek, Sean Callanan catches up again with Jeff Reibel from North Queensland Cowboys:
On this podcast you'll learn about:
- How Jeff found his way into rugby league thanks to his brother
- Unique proposition North Queensland Cowboys offer partners with large regional footprint and nation TV audiences
- What it is like to open a new stadium during a pandemic
- Why new high-performance centre will provide multiple benefits for community and club
- How the Cowboys approach sponsors and players away from the big cities like Sydney & Brisbane

Listen to North Queensland Cowboys' Jeff Reibel on Sports Geek
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Resources from the podcast
- Connect with Jeff Reibel on LinkedIn and send him a message that you listened via Twitter to @Reibs12
- Check out North Queensland Cowboys and on social NQ Cowboys on Facebook, @nthqldcowboys on Twitter and @nqcowboys on Instagram
- Check out the Sports Geek Amplify series
- Check out some more CEO Series episodes you might enjoy:
- Like this podcast? Support our Patreon campaign.
See you at SEAT in Salt Lake City
Join us at SEAT Conference in Salt Lake City Utah on July 14-15 2023. Many of our podcast guests are SEAT attendees.
SEAT is the conference where sports technology executives unite to discuss and solve the tech problems the sports industry is facing. Collaboration across multiple tracks of technology, digital and data has helped the sports industry deliver improvements across stadium access, wi-fi, security, fan engagement, social media, digital content, ticketing and sponsorship revenue. Sean Callanan, Sports Geek