In this third episode of our special Money in Esports series, Sean Callanan chats with Rob O'Gorman about Tennis Australia‘s foray into esports and the success of Fortnite Summer Smash.

On this podcast you'll learn about:

  • How the Fortnite Summer Smash come about and their preparations for its launch at the Australian Open
  • Tennis Australia's partnership with Epic
  • How did they measure the success of Fortnite Summer Smash event
  • What they have learned from the audience who attended the event
  • The difference in staging a sports broadcast event and an esports broadcast event
  • How did tennis benefit from the esports partnership
Money in Esports #3 - Rob O'Gorman - Tennis Australia & Fortnite Summer Smash

Listen to Money in Esports #3 – Rob O'Gorman – Tennis Australia & Fortnite Summer Smash

Can't see podcast player?  Click here to listen

Rob O'Gorman on the difference in broadcasting tennis and esports

Tennis does go longer but I think in the sense that the beauty of it [esports broadcasting] is that there's actually opportunities to add value to the coverage going forward.

I think the sportscasters are a thousand times better than traditional sports commentators because their knowledge and ability to fill on the fly is extraordinary.

Rob O'Gorman, Manager of Production at Tennis Australia

Need a keynote speaker for your next event or conference?

Sean Callanan Speaks

Resources from the podcast

SG Esports MEO Tour Saturday

Join SG Esports & Gravitas founder Sean Callanan and ex pro gamer & our GM of Esports Brandon Defina for a tour of Melbourne Esports Open to learn more about the world of esports.

Limited spots available with guided tour to check out all activations and stages across Melbourne & Olympic Parks.

The 45 minute tour starts at Saturday August 31st 2019 at 10am at the Gravitas Fan Booth in the JB Hi-Fi Game On Zone.

Tour includes a Weekend 2-day Ground Pass with access MEO across both days.

BOOK ME A TOUR!

Don’t want a guided tour just want a ticket to Melbourne Esports Open?

Please use this link for 20% off your MEO ticket

SG Esports MEO Tour Saturday

SG Esports News

If you want to keep up to date with the world of esports, what's happening on the global stage and what brands are doing in this space, you can sign up to SG Esports News.

Sign up to SG Esports News

Thanks for the review on Apple Podcasts

Must Listen Sports Podcast

★★★★★ in Apple Podcasts by Willy Carter from Australia on March 26, 2017

This podcast provides great insight into the digital aspect of global sport. The interviews cover a range of topics all relevant to the off-field aspect of sport. Not a week passes without listening to an episode and a must subscribe for anyone working in the business side of sport. Highly recommend if you want to keep your finger on the pulse!!!

Leave a review on Apple Podcasts

Listen to Sports Geek

Sports Geek podcast available on all podcast platforms

Support our content efforts on Patreon

We've been producing podcasts at Sports Geek since 2013 as a way to stay connected with people we work with and learn new trends in sports business.

As Sean Callanan, founder of Sports Geek and host of the Sports Geek podcast, has mentioned on the podcast before: “The podcast is for my clients of Sports Geek – past, current & future”.  It has also been a tremendous channel to grow the Sports Geek client roster.

What we didn't see coming was the tremendous support from the sports business industry from around the world.  We've had emails, DMs, tweets come in from listeners from all over who continue to listen and support all Sports Geek content.

Our Patreon campaign gives YOU a chance to support our efforts in producing content for the sports business world through podcasts, guides and email newsletters.

Become a Patron of Sports Geek for as little as $4

Our supporters (become one)

Sports Where I Am
Tradable Bits
Stellaralgo
Creator Global
SPP
SG Esports
Reuters Sports
Gravitas
Sporty Trip
Glory League
Lumin Sports Technology
DecPR
RefLIVE
POPA (Projects of PAssion)
Shunt
Mekko Graphics
Pronto CX
Tappit
Interact Sport
Sport Business Partners
Stattr
Clevanet Solutions
Checkmate Public Affairs
Digital Ticket Consulting

Startup Supporters (learn how you can qualify)

Fancam
Rosterfy
Live Graphics Systems (LIGR)
Brizi
Spalk
WaitTime
Sportility
Pickstar
Support Sports Geek on Patreon
Sign up as a Business Patron