Sean Callanan chats with Casper Heiselberg from F.C. Copenhagen
On this podcast you'll learn about:
- How did Casper get his start in sports digital at the age of 17
- How a love for Manchester United and web development launched OldTrafford.dk
- How F.C. Copenhagen embraces digital
- Insights into the rebuild for FCK.DK including why Casper stopped development
- The advantages of knowing how to code when working in digital
- How digital teams supports commercial outcomes like ticketing
- Developing new ticketing offers like subscription ticketing
- Why Telia Replay is vital for the fans inside the stadium
- Why you should support Sports Geek Patreon

Listen to Casper Heiselberg on Sports Geek
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Casper Heiselberg on developing digital skills
It was a passion project, we've written over 29,000 articles since 2003. It's a playground for my developer skills and digital understanding.
Casper Heiselberg on OldTrafford.dk project
Resources from the podcast
- Connect with Casper Heiselberg on Twitter @Heiselberg, on Instragam @Heiselgram and on LinkedIn
- Learn more about FC Copehagen on Twitter @fc_kobehavn, Facebook, Instagram and Youtube
- Some Sports Geek episodes you might be interested in:
- Download the SG Esports Connecting brands with esports report here
- Need help with your team or athlete's digital? Go to Sports Geek Social Media Athlete Training
Some posts you may have missed:
The passion
Åhhh FCK 🎶🎶🎶 #fcklive #sldk #fckfcm pic.twitter.com/DdTzYvFxly
— F.C. København (@FCKobenhavn) September 22, 2019
The instagram post discussed on the podcast, “blocking rival team”
Highlights from the Europa League match that happened a few hours after our interview
Pick my brain
Want some help on a campaign, sponsorship or content but don't know where to start? Book in a time with Sean Callanan for a Pick my brain session.
The Pick my brain session is a two hour consulting session via GoToMeeting where you can get Sean's thoughts and opinions on ticketing or sponsorship campaigns, campaign development and digital content review.

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