In this episode I catch up with Anthony Everard who is head of Big Bash League, on this Sports Geek Podcast you will learn about:

  • What it is like starting out a new league
  • The importance of starting afresh with team based around cities
  • How important the youth market is to Cricket Australia
  • Why Channel Ten's approach to Big Bash had to be different to Wide World of Sports
  • Moving the focus to the fan was a big change from a broadcast point of view
  • What it is like when controversy strikes? Hear from Anthony about “Don't Blush Baby” Chris Gayle interview
  • How T20 Blast is linked to Big Bash to increase participation
Anthony Everard from Big Bash League

Resources from the podcast

Chris Lynn hits 5 sixes

Get your digital team on the right track


Digital Health Check

Check out our Digital Health Check built for sports teams

Sports Geek Podcast by the numbers

iTunes Reviews

Please leave an iTunes Review

We'd be very grateful if you left an iTunes review, thanks in advance

Thanks for the review on iTunes

Asst. Event Director
via iTunes by S. W. R from Canada on March 12, 2015

A very interesting podcast that takes a look at a wide range of issues and topics in the world of Sports Business. If you are interested in the field, a professional in the field, or just looking to spend an hour listening to an insightful chat, this is the podcast for you. As someone breaking into the field this podcast has been a great study, and I look forward to listening to many more in the future.

Anthony Everard on Big Bash League Creating Young Cricket Fans Transcription

Download Podcast Transcription

Listen to Sports Geek

Sports Geek podcast available on all podcast platforms

Support our content efforts on Patreon

We've been producing podcasts at Sports Geek since 2013 as a way to stay connected with people we work with and learn new trends in sports business.

As Sean Callanan, founder of Sports Geek and host of the Sports Geek podcast, has mentioned on the podcast before: “The podcast is for my clients of Sports Geek – past, current & future”.  It has also been a tremendous channel to grow the Sports Geek client roster.

What we didn't see coming was the tremendous support from the sports business industry from around the world.  We've had emails, DMs, tweets come in from listeners from all over who continue to listen and support all Sports Geek content.

Our Patreon campaign gives YOU a chance to support our efforts in producing content for the sports business world through podcasts, guides and email newsletters.

Become a Patron of Sports Geek for as little as $4

Our supporters (become one)

SEAT Conference - 2020 Minneapolis June 27 – July 1
Sports Where I Am
Tradable Bits
Creator Global
SG Esports
Reuters Sports
Sporty Trip
Glory League
Lumin Sports Technology
POPA (Projects of PAssion)
Mekko Graphics
Pronto CX
Interact Sport
Sport Business Partners
Clevanet Solutions
Checkmate Public Affairs
Digital Ticket Consulting

Startup Supporters (learn how you can qualify)

Live Graphics Systems (LIGR)
Support Sports Geek on Patreon
Sign up as a Business Patron