In this Sports Geek episode, Sean Callanan chats with Andrew Burt from New Zealand Rugby

On this podcast, you'll learn about:

  • Andrew's journey from films, government and comms
  • How NZR+ as a streaming platform is taking New Zealand Rugby global
  • Collaborating with content creators like Dude Perfect to reach new audiences
  • How the All-Blacks athletes are helping grow the audience for NZ Rugby
  • Andy's takeaways from attending SEAT 2023 in Salt Lake City
  • Understanding your fan journey and how we apply the Digital To Dollars process
Andrew Burt on Sports Geek

Listen to Andy Burt on Sports Geek

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Pick my brain

Want some help on a campaign, sponsorship or content but don’t know where to start? Book a time with Sean Callanan for a Pick My Brain session.

The Pick my brain session is a two-hour video consulting session where you can get Sean’s thoughts and opinions on ticketing or sponsorship campaigns, campaign development and digital content review.

Pick My Brain session with Sean Callanan

Resources from the podcast

As discussed on the podcast

Dude Perfect's adventure Down Under as discussed on the podcast.

More Dude Perfect content on All Blacks YouTube

All Blacks In Their Own Words now on YouTube and NSR+

See you at SEAT in Las Vegas

Join us at SEAT in Las Vegas - June 23-26

Join Sean at SEAT Las Vegas in June.  All attendees will have the option to claim a discounted Pick My Brain session.

Listen to Sports Geek

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