In this episode of Sports Geek, Sean Callanan chats with Alfonso Medina, Head of Media Rights at Tennis Australia

On this podcast, you'll learn about:

  • What Alfonso learned about media rights working at ESPN and The Football League
  • How did Alfonso end up working in Australia?
  • The difference between domestic and international media rights
  • What commercial partners are looking for from the Australian Open
  • How streaming has changed the media rights game
  • Latest trends in media & sports
Alfonso Medina on Sports Geek

Listen to Alfonso Medina from Tennis Australia on Sports Geek

Can't see podcast player? Click here to listen

Pick my brain

Want some help on a campaign, sponsorship or content but don’t know where to start? Book a time with Sean Callanan for a Pick My Brain session.

The Pick my brain session is a two-hour video consulting session where you can get Sean’s thoughts and opinions on ticketing or sponsorship campaigns, campaign development and digital content review.

Pick My Brain session with Sean Callanan

Resources from the podcast

As discussed on the podcast

Memories from 2022 Australian Open

Two Aussie champions

Ash Barty – what a career


See you at SEAT in Las Vegas

Join us at SEAT in Las Vegas - June 23-26

Join Sean at SEAT Las Vegas in June.  All attendees will have the option to claim a discounted Pick My Brain session.

Listen to Sports Geek

Sports Geek podcast available on all podcast platforms