In this episode of Sports Geek, Sean Callanan chats with Aileen McManamon, Founder and Managing Partner of 5T Sports Group
On this podcast, you'll learn about:
- How did Aileen end up in the sports tech industry?
- Sustainability and sponsorship CAN work together
- Why is sustainability important to all industries, not just the sports industry?
- How can sports grow sponsorship revenue by replacing verticals that will be phased out?
- Advances in stadium tech to improve sustainability and save costs.
- Opinions of younger fans matter. They care about the climate.
Listen to Aileen McManamon from 5T Sports on Sports Geek
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Pick my brain
Want some help on a campaign, sponsorship or content but don’t know where to start? Book a time with Sean Callanan for a Pick My Brain session.
The Pick my brain session is a two-hour video consulting session where you can get Sean’s thoughts and opinions on ticketing or sponsorship campaigns, campaign development and digital content review.
Resources from the podcast
- Connect with Aileen McManamon on LinkedIn, and send her a message that you listened to this podcast episode via Twitter @Ms_SportsBiz.
- Follow 5T Sports Group across social media
- Check out the Sports Geek Amplify series
- Check out some more Sports Geek episodes you might enjoy:
As discussed on the podcast
Aileen McManamon at #3BLForum at New York City
Aileen McManamon @Ms_SportsBiz, Founder and Managing Partner at @5TSports Group, joined us at this year’s #3BLForum post-panel interview to highlight the ongoing conversations around meeting people where they are, rather than imposing on their already established communities. pic.twitter.com/ESRTQDVJ0h
— 3BL Media (@3BLMedia) November 9, 2022
5T Sports Group is a certified B Corp
B Corps care about the planet and future generations. We’re taking action to protect the planet. @5TSports we are 100% powered by renewable energy & procure over 60% of our needs from diversity & local owned businesses. #BetterBusiness #WeAreBCorps #BCorpMonth pic.twitter.com/PDyMSiWZBv
— Aileen McManamon ⚖🌍🏆 (@Ms_SportsBiz) March 10, 2021
Follow Aileen for more on sustainability
When people ask me who I'm impressed with … @F1 is hitting all the right notes in their transformative journey. And they have touched the 3rd rail – the calendar. I'll be stying tuned.#greensports https://t.co/WD0nghopDt
— Aileen McManamon ⚖🌍🏆 (@Ms_SportsBiz) December 6, 2022
Look forward to our next catchup Aileen (and Lenny).
Great breakfast meeting with @seancallanan and @Ms_Sportsbiz at @chambar. 🇨🇦🇦🇺 #sportsgeektrip pic.twitter.com/T4Og2S1kjg
— Lenny Goh (@lennygoh) August 22, 2017
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