Pearse Connolly has worked at Norwegian Football for past 7 years building out the media capabilities to better deliver to fans and grass roots players in Norway.
On this Sports Geek Podcast you will learn:
- Why Norwegian Football brought media assets in house
- Importance of keeping the fan experience at the centre of all business
- How digital can enhance and amplify the game day experience
- How to balance the needs or top level teams and grass roots sports
- How engaged a grass roots community can be with the right technology

Resources from the podcast
- Connect with Pearse Connolly on Twitter (@Pearse) and on Linkedin
- Check out Norwegian Football Association – http://www.fotball.no/
- Norwegian Football on Facebook and @NFF_info on Twitter
- Grab your ticket to @SEATConference
- San Francisco 19-22 July 2015 – SPECIAL SPORTS GEEK OFFER – Australian & NZ attendees – Convince your boss with this download
- Like SEAT on Facebook and follow @SEATconference on Twitter
- Have you signed up for weekly Sports Geek News?
Posts from @Pearse and #SEATLondon
Great response from Pearse at #SEATLondon
Doing a call so missing @pearse doing another great presentation of the @NFF_info work #SEATLondon pic.twitter.com/jtqGSzWe6e
— Richard Ayers (@richardayers) March 17, 2015
Learning about Norwegian Football experience from @Pearse amazing business #SEATLondon pic.twitter.com/gVpau4czxF
— Sean Callanan (@seancallanan) March 17, 2015
Putting the Fan Experience at the Center of business with @Pearse at #SEATLondon pic.twitter.com/2Th4NLxJQC
— SEAT Conference (@SEATconference) March 17, 2015
Pearse working on the fan experience
#servicedesign National team football games as a ritual performance. Planning the fan experience on the quest. pic.twitter.com/MsozqvWTxZ
— Pearse Connolly (@Pearse) April 16, 2015
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Sports Geek Podcast by the numbers
Pearse Connolly, it’s all about the fan experience Transcription
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