Dan Butterly on marketing the Mountain West

Sean has known Dan Butterly for over 15 years, finally Dan makes his way to Melbourne.

On this Sports Geek Podcast you will learn:

  • How the Mountain West value data
  • Why the Las Vegas is the destination for basketball tournaments
  • How the Mountain West deliver content to fans without a subscriber model
  • How data helps Dan ensure Mountain West Basketball tournament keeps delivering for fans
  • Will the Mountain West play a Bowl game in Melbourne
Dan Butterly chatting with Southern FL teams on marketing

Resources from the podcast

Want to see Bulldogs TV made back over 15 years ago.


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Dan Butterly on marketing the Mountain West Transcription

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About the Author:

Sean understands the sports digital landscape, that’s why he started Sports Geek. Working with clients across the sports digital world he helps teams & leagues drive more revenue from digital and is focussed getting "cheeks on the seats" in stadiums. You can hear him on Sports Geek Podcast or presenting keynotes at sports conferences around the world. Send him a tweet @seancallanan or message him in Sports Geek Nation Slack community.

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