Here are the latest articles from Sports Geek Reads
Key Reads
Women's football is growing fast – far beyond Europe – Insider Sport *
Crucial insights into the global growth of women's football.
Women's Soccer, Sponsorship, Global Football
Leveraging marketing and partnership opportunities in the run up to the 2026 FIFA World Cup – Sport Business *
Insights into upcoming World Cup sponsorship opportunities.
FIFA World Cup, Sponsorship, Marketing
LOVB lands partnership with Kim Kardashian's Skims – SportPro
Significant collaboration boosts visibility in women's sports marketing.
Sponsorship, Marketing, Women's Sport
UAE Investor 885 Capital Emerges as Sports Force With PFL Stake – Sportico
Highlighting international investment trends in the sports industry.
Investment, MMA, Business
Driving value from sponsored content – Alex Kopilow, New York Mets – Sports Geek
In-depth discussion on maximising sponsorship revenue.
Sports Marketing, Sponsorship, Media Partnerships
Professional Sports
NFL, NBA Media Deals Mirror Soaring Franchise Valuations: JPMorgan – Front Office Sports *
Understanding key financial drivers within major U.S. sports leagues.
Media Rights, Franchise Valuations, Economics
Will MLS Switch Its Seasons to Fall? – Front Office Sports *
Exploring the potential impact of changing MLS schedules.
MLS, Soccer, Scheduling
Nick Sirianni Wants Eagles Back in the Super Bowl, but Don't Call It a ‘Repeat' Bid – The Athletic
Explore team leadership and strategies for returning champions.
Team Management, Leadership, NFL
Digital & Social
Podcasts Grow Into Major Multi-Platform Industry – The Drum *
The rise of podcasts across multiple platforms is significant.
Podcast, Industry, Marketing
Podscribe Adds Three New Tools to Boost Podcast Ad Results – Podscribe
New tools help optimise podcast advertising strategies.
Podcast, Advertising, Marketing
The New Rules of Podcasting: Top Takeaways – YouTube *
Exploring evolving strategies in the podcasting landscape.
Podcasting, YouTube, Strategy
Media & Entertainment
New Data from Ampere Analysis Shows Netflix Puts More Ads on Its Original Titles – Ampere
Examining Netflix's strategic shift in advertising content.
Media, Advertising, Streaming
BBC gives weekly stage to domestic women's rugby in World Cup year – Insider Sport
Strategic media deals improve visibility for women's sports.
Media, Women's Sports, Broadcasting
Geek out
Grok's AI companions drove downloads, but its latest model is the one making money – TechCrunch
Examining AI's role in app success and revenue generation.
AI, Apps, Revenue
Scientists Use Deep Learning to Uncover Hidden Motor Signs of Neurodivergence – Psy Post
Deep learning applications in sports health and wellness.
Deep Learning, Health, Technology
Google AI wins gold at International Math Olympiad – Google
Showcasing AI breakthroughs in complex problem-solving capabilities.
AI, Innovation, Analytics
Make you think
AI models transmit ‘subliminal' learning traits – Alignment
Understanding the hidden risks of AI-driven decision-making tools.
AI, Learning, Risk Management
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