In this episode of Sports Geek, Sean Callanan chats with Dan Marrazza, Director of Digital Strategy at the Pro Football Hall of Fame.
On this podcast, you'll learn about:
- Why is emphasizing quality over quantity important for digital content creation?
- What it was like launching a digital presence for Vegas Golden Knights.
- How to balance events like Hall of Fame enshrinement with year-long content plans.
- Dan’s insights on digital stats and why exposure rate is so important.
- How Tiktok's algorithm is successful and what you need to do to cater for it.
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Listen to Dan Marrazza on Sports Geek
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Pick my brain
Want some help on a campaign, sponsorship or content but don’t know where to start? Book a time with Sean Callanan for a Pick My Brain session.
The Pick my brain session is a two-hour video consulting session where you can get Sean’s thoughts and opinions on ticketing or sponsorship campaigns, campaign development and digital content review.
Resources from the podcast
- Connect with Dan on Linkedin and let him know that you listened to the episode and give him a follow on Twitter @DanMarrazza
- Follow the Pro Football Hall of Fame across social media
- Twitter – @ProFootballHOF
- LinkedIn – Pro Football Hall of Fame
- Facebook – @ProFootballHOF
- Instagram – @profootballhof
- Check out the Sports Geek Amplify Series
- Episodes you should listen to
- Dave Lang – Baltimore Ravens
- Nilay Shah – New York Giants
- Charlie Shin – Indianapolis Colts
- Conferences we can meet up at
As discussed on the podcast
Pro Football Hall of Fame’s Class of 2023
Introducing the Pro Football Hall of Fame’s Class of 2023!
–@rondebarber
–@Revis24
–@joethomas73
-Zach Thomas
–@DeMarcusWare
-Chuck Howley
-Joe Klecko
-Ken Riley
-Don CoryellThe #PFHOF23 class will be enshrined this August.
Full Story: https://t.co/U2RSINVfDU pic.twitter.com/V45PblwZId
— Pro Football Hall of Fame (@ProFootballHOF) February 10, 2023
30 years!
30 years ago today, I was introduced to pro sports for the first time, both attending and watching the first game I ever saw of any kind.
30 years later…
I Still Have: My passion for sports, which I take to work every day.
I No Longer Have: Those shorts, socks and sneakers😂 pic.twitter.com/r96zSeBJe1
— Dan Marrazza (@DanMarrazza) May 30, 2023