In this episode of Sports Geek, Sean Callanan chats with Rodica Titeica – Director of Marketing Australia & New Zealand, Subway
On this podcast, you'll learn about:
- The importance of being culturally relevant in marketing
- Making partnerships authentic and genuine
- Importance of having your brand ready for the opportunity
- The value of personalised proposals and aligned goals
- How AI can help streamline team workflows. Book a call
Listen to Rodica Titeica on Sports Geek
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Pick my brain
Want some help on a campaign, sponsorship or content but don’t know where to start? Book a time with Sean Callanan for a Pick My Brain session.
The Pick my brain session is a two-hour video consulting session where you can get Sean’s thoughts and opinions on ticketing or sponsorship campaigns, campaign development and digital content review.
Resources from the podcast
- Connect with Rodica Titeica on Linkedin and tell her you listened to the episode (but PLEASE do not pitch for sponsorship!)
- Follow Subway across social media
- Twitter – @subwayaustralia
- LinkedIn – @Subway
- Facebook – @subway
- Instagram – @subway_australia
- TikTok – @subway
- Recommendations by Rodica
- Mark Ritson – Brand consultant and former marketing professor
- Mark Manson – American writer
- Brené Brown – American professor, author, and podcast host
- Check out the Sports Geek Amplify Series – Season 2
- Episodes you should listen to
As discussed on the podcast
Authentic Partnership 🤝
Football Australia is delighted to unveil @SUBWAY as the new naming rights partner of the country’s much-loved National Senior Men’s Football Team, the @Socceroos.https://t.co/j5x3PIOggc
— Football Australia (@FootballAUS) September 21, 2022
Football and Footlongs
You're looking at the official Sandwich Artists for the Socceroos and CommBank Matildas. #FootballAndFootlongs pic.twitter.com/zherGkHBaz
— Subway Australia (@subwayaustralia) September 21, 2022
Official Sandwich Artists of the Socceroos
ICYMI: Subway are the Official Sandwich Artists of the Socceroos, proving that footlongs and footballs go together like green and gold. 💚💛⚽️🔥 pic.twitter.com/UpPpKWa0sV
— Subway Australia (@subwayaustralia) November 4, 2022
Need lunch? Not a problem for the Matildas
"Got lunch, but a game at 2"
Chicken Teriyaki, B.L.T. or Meatball? The age-old question 🥪#Matildas #FIFAWWC #TilitsDone @subwayaustralia pic.twitter.com/sCi7VusS4y
— CommBank Matildas (@TheMatildas) August 21, 2023
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