The story of Champion Data with Tim Kelsey

On this week's episode, Sean chats to Tim Kelsey, Director of Champion Data. Sean and Tim chat about stats, footy & the growth of datatainment.

On this podcast you'll learn about:

  • The Champion Data story and how the business began
  • How the value and capture of qualitative statistics has changed the AFL
  • How Champion Data had to get fans to buy into the data side of sport and educating them
  • How the data is actually captured in a game scenario and how clubs and coaches are pushing them to capture new stats
  • The challenge of putting together the AFLW Prospectus with the limited data
Tim Kelsey from Champion Data on Sports Geek

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Behind the scenes at Champion Data

AFLW Prospectus is out now

More than statistics

Official Player ratings Team of the Year 2017


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A “must listen” for the business of sports and sports technology

★★★★★ in Apple Podcasts by Tod Caflisch from USA on July 10, 2017

If you are interested in the business of sports or sports tech, make the SportsGeek podcast your number one listen. Sean Callanan not only brings great global sports insight and experience to his content but also regularly includes compelling guest interviews from all over the world of sports. Whether you are looking for information on digital, strategy, venue/team technology or operations, you'll find it here.

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About the Author:

Sean understands the sports digital landscape, that’s why he started Sports Geek. Working with clients across the sports digital world he helps teams & leagues drive more revenue from digital and is focussed getting "cheeks on the seats" in stadiums. You can hear him on Sports Geek Podcast or presenting keynotes at sports conferences around the world. Send him a tweet @seancallanan or message him in Sports Geek Nation Slack community.

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