On this week's episode, Sean catches up with Nick Maywald, Group Managing Director at Genius Sports. Sean and Nick chat about the rise of sports & tech especially the rise in demand for stats from leagues & fans alike.

On this podcast you'll learn about:

  • How Genius Sports was formed through the coming together of two organisations, Sporting Pulse and Bet Genius
  • How the appetite for stats has changed over the past 10 years with the rise of digital
  • The impact of fantasy and gamification and the demand for stats
  • How Genius Sports are ensuring they are “delivering an experience to the user that they want” through the use of machine learning and AI space
  • How teams are pushing to have their own edge with stats
  • Why integrity is so important to a stats provider
Sports, tech and stats with Nick Maywald

Resources from the podcast

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Some tweets you may have missed

Genius Sports new partnership with PGA Tour

Official Integrity partner for Edinburgh Sports Conference

Presenting with NBL at Australia Sports Analytics and Sports Technology Conference

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Great work Creative Cubes

Well done to a former CHUNKY client and good friend, Josh Rowe


Thanks for the review on iTunes

Fantastic insight

★★★★★ in Apple Podcasts by Gavin MacPhee from USA on August 23, 2017

The sports geek podcast provides great insight from industry leaders on a variety of sports business sectors. Sean is an engaging and passionate host and the guests are an eclectic mix from different countries, sports and areas of expertise. This is valuable listening for anyone in sports marketing!

See you at SEAT in Salt Lake City

Join us at SEAT Conference in Salt Lake City Utah on July 14-15 2023. Many of our podcast guests are SEAT attendees.

Join me at SEAT Salt Lake City July 14-15 2023

SEAT is the conference where sports technology executives unite to discuss and solve the tech problems the sports industry is facing. Collaboration across multiple tracks of technology, digital and data has helped the sports industry deliver improvements across stadium access, wi-fi, security, fan engagement, social media, digital content, ticketing and sponsorship revenue. Sean Callanan, Sports Geek

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