Sean catches up with Jeremy Butler, General Manager of Sale Sharks Rugby Club on the latest podcast.  Jeremy chats with Sean about his role at the Sharks to restructure their internal operations in order to change the way they engage fans and fill stands. On this podcast you'll learn about:

  • How Jeremy's background in journalism led him to working in sports
  • What the Sharks did to identify their customers
  • What their target customer looked like
  • The importance of data in their rebuild
  • What it's like being the one of the leading professional Rugby Union clubs in Europe and the pride of the North West
Jeremy Butler from Sale Sharks talks about rebuilding and reconnecting with fans

Resources from the podcast

Want to meet Sean in USA on #SportsGeekTrip?

From July 4 to July 21 Sean will be in the USA, he'd love to catch up and meet with listeners in:

Some tweets you may have missed

Assembling the cast

Game Day

Working hard

World Champion

Game of Scrums

.

Sports Geek Podcast by the numbers

0
Guests
0
iTunes Reviews
0
Downloads
Review

Please leave an iTunes Review

We'd be very grateful if you left an iTunes review, thanks in advance
Review

Thanks for the review on iTunes

Essential Listening

in iTunes by Tmurdz from Australia on February 3, 2016

This is essential listening for anyone who is currently either working in the sports industry or studying sports management, especially if you're interested in sports marketing, digital media and/or fan enegagement. If you're a marketer or advertiser and wish to connect better with sports clients, this is a great place to start! Don't read any further, just subscribe now! The guests are fantastic and give great insights into what happens in professional teams and leagues to drive fan engagement and digital content engagement. Perspectives are global, with a diverse mix of Australia, European and American professionals. I don't understand why you're still reading this review, just hit subscribe! I promise that you won't be disappointed!

Join us on Slack

Join the world
Get Involved

#SportsBiz Slack Community

Check out Slack and chat #SportsBiz
Get Involved
Download Podcast Transcription

Listen to Sports Geek

Sports Geek podcast available on all podcast platforms

Support our content efforts on Patreon

We've been producing podcasts at Sports Geek since 2013 as a way to stay connected with people we work with and learn new trends in sports business.

As Sean Callanan, founder of Sports Geek and host of the Sports Geek podcast, has mentioned on the podcast before: “The podcast is for my clients of Sports Geek – past, current & future”.  It has also been a tremendous channel to grow the Sports Geek client roster.

What we didn't see coming was the tremendous support from the sports business industry from around the world.  We've had emails, DMs, tweets come in from listeners from all over who continue to listen and support all Sports Geek content.

Our Patreon campaign gives YOU a chance to support our efforts in producing content for the sports business world through podcasts, guides and email newsletters.

Become a Patron of Sports Geek for as little as $4

Our supporters (become one)

Sports Where I Am
Tradable Bits
Stellaralgo
Creator Global
SPP
SG Esports
Reuters Sports
Gravitas
Sporty Trip
Glory League
Lumin Sports Technology
DecPR
RefLIVE
POPA (Projects of PAssion)
Shunt
Mekko Graphics
Pronto CX
Tappit
Interact Sport
Sport Business Partners
Stattr
Clevanet Solutions
Checkmate Public Affairs
Digital Ticket Consulting

Startup Supporters (learn how you can qualify)

Fancam
Rosterfy
Live Graphics Systems (LIGR)
Brizi
Spalk
WaitTime
Sportility
Pickstar
Sign up as a Business Patron