Sean catches up with Bodie Friend , Brand and Communications Team Leader from New Zealand Warriors on the latest podcast.  Brodie chats with Sean about the unique position they are in being the only New Zealand team in the NRL. On this podcast you'll learn about:

  • How Bodie got his start in sports
  • Making the transition from graphics to digital
  • Managing a big team brand with a small team
  • How to take advantage of digital opportunities
  • How the Warriors helped Shaun Johnson engage fans
  • Success of the “Waterboy” campaign
Bodie Friend from NZ Warriors talks about digital & creative

Resources from the podcast

Some tweets you may have missed

Dedicated fans

Just keep walking

The Waterboy

Emotionally charged Haka

Hat trick

What a kick (& that's just the warm up game)

.

Sports Geek Podcast by the numbers

0
Guests
0
iTunes Reviews
0
Downloads
Review

Please leave an iTunes Review

We'd be very grateful if you left an iTunes review, thanks in advance
Review

Thanks for the review on iTunes

A resource: insightful, current & focused content

in iTunes by Gromosports from Germany on April 2, 2016

Tough to find more focused, specialist content at the intersection of sports (marketing) and digital/online media + technology. Diversity of guests in terms of both occupation and home-market pretty much guarantees interesting knowledge spillovers. Thanks for days on days of great content Sean

Join us on Slack

Join the world
Get Involved

#SportsBiz Slack Community

Check out Slack and chat #SportsBiz
Get Involved

See you at SEAT in Salt Lake City

Join us at SEAT Conference in Salt Lake City Utah on July 14-15 2023. Many of our podcast guests are SEAT attendees.

Join me at SEAT Salt Lake City July 14-15 2023

SEAT is the conference where sports technology executives unite to discuss and solve the tech problems the sports industry is facing. Collaboration across multiple tracks of technology, digital and data has helped the sports industry deliver improvements across stadium access, wi-fi, security, fan engagement, social media, digital content, ticketing and sponsorship revenue. Sean Callanan, Sports Geek

Listen to Sports Geek

Sports Geek podcast available on all podcast platforms
Sports Geek Amplify out now - all episodes available in Sports Geek podcast feed