Alex Kunawicz is Head of Content for Liverpool FC, he oversees multiple websites and moving a free TV channel to a subscription service amongst a few of the projects he is tackling.

On this Sports Geek Podcast you will learn:

  • How Liverpool compares to Alex's first gig at Preston North End

  • Making the move to a subscription TV model with LFC TV

  • Global approach with local presence for fans with 49 social media channels in 20 different languages

  • How can they bring a piece of Anfield to anywhere in the world

  • Why LFC Xtra was developed for new and younger fans

  • Experimenting with Snapchat for LFC

  • Why Periscope will be a nightmare for rights holders?

Rare photo of Alex Kunawicz Head of Content at Liverpool

Resources from the podcast

Posts from Liverpool FC

Promo vine for Philippe Coutinho video.

https://vine.co/v/O3PVt6n6203

Plenty of content for #ThanksStevie for club legend Steven Gerrard.

Now that is some history

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Always fantastic to listen to Sportsgeek and his guests. Informative, relevant, comes with many insights and fun to listen to while on the go. Many thanks and keep up the great work, Sean! benjsto from Germany

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Alex Kunawicz on connecting with Liverpool fans globally Transcription

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