Alex Kunawicz is Head of Content for Liverpool FC, he oversees multiple websites and moving a free TV channel to a subscription service amongst a few of the projects he is tackling.
On this Sports Geek Podcast you will learn:
How Liverpool compares to Alex's first gig at Preston North End
Making the move to a subscription TV model with LFC TV
Global approach with local presence for fans with 49 social media channels in 20 different languages
How can they bring a piece of Anfield to anywhere in the world
Why LFC Xtra was developed for new and younger fans
Experimenting with Snapchat for LFC
Why Periscope will be a nightmare for rights holders?
Resources from the podcast
- Connect with Alex Kunawicz on Twitter (@alexkunawicz) and on Linkedin
- Follow Liverpool on Facebook, @LFC on Twitter and @LiverpoolFC on Instagram & @LFC on Vine
- Check out Liverpool FC websites
- Long form content trailer featuring Philippe Coutinho
- Grab your ticket to @SEATConference
- San Francisco 19-22 July 2015 – SPECIAL SPORTS GEEK OFFER – Australian & NZ attendees – Convince your boss with this download
- Like SEAT on Facebook and follow @SEATconference on Twitter
- Have you signed up for weekly Sports Geek News?
Posts from Liverpool FC
Promo vine for Philippe Coutinho video.
https://vine.co/v/O3PVt6n6203
Plenty of content for #ThanksStevie for club legend Steven Gerrard.
Watch each and every one of Steven Gerrard's 186 #LFC goals on demand now… http://t.co/j918q4kSZK #ThanksStevie pic.twitter.com/eyiYUWfxvB
— Liverpool FC (@LFC) June 4, 2015
This Steven Gerrard image has been named as one of Europe's best sport photos of the week http://t.co/qbsYVDwMtw #LFC pic.twitter.com/oy3gkpt3n0
— Liverpool FC (@LFC) May 22, 2015
Now that is some history
PHOTO: The certificate that confirmed the creation of #LFC back on June 3, 1892… pic.twitter.com/s1lxGyWeQp
— Liverpool FC (@LFC) June 3, 2015
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Alex Kunawicz on connecting with Liverpool fans globally Transcription
See you at SEAT in Salt Lake City
Join us at SEAT Conference in Salt Lake City Utah on July 14-15 2023. Many of our podcast guests are SEAT attendees.
SEAT is the conference where sports technology executives unite to discuss and solve the tech problems the sports industry is facing. Collaboration across multiple tracks of technology, digital and data has helped the sports industry deliver improvements across stadium access, wi-fi, security, fan engagement, social media, digital content, ticketing and sponsorship revenue. Sean Callanan, Sports Geek
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