NBA is stepping things up with the NBA Finals starting today.
- Getting creative setting up a Twitter account for the matchup @CELTICSvLAKERS
- Setting up a The Finals app on their Facebook page to play highlights from the NBA Finals Archive.
- Shout Go Lakers or Go Celtics in Foursquare to get a Lakers or Celtics badge.
- Providing a Twitter Mashup at NBA.com/Twitter
ESPN having a little fun with the upcoming NBA Free Agent market with the Free Agent Slot Machine.
Sports technology expanding it's reach with the NFL's replay technology being adopted by the military help monitor battlefields in Afghanistan. (Link no longer valid, thanks Yahoo)
Are you ready for the World Cup? Is your iPhone? The New York Times review World Cup apps that will help you track all the news.
Want to be a sponsor of a successful team? Get on board early don't expect to jump on the bandwagon just when the good times start. Just ask the NHL's Philly Flyers their playoff run has them with happy sponsors and a waiting list!
Super Swarms are the next big thing in Foursquare with a 332 people checking in at a Conan O'Brien show. Look for Foursquare to keep things interesting by setting bigger targets.
In case you missed it, here are 5 mistakes you need to avoid on Twitter.
Congrats to Collingwood's Steele Sidebottom winning the Name of the Year competition.
Worst On Ground
It was great to see Amare Stoudamire win Best on Ground in last week's edition but this week he (or his team) made the mistake of the automated blog post. Adding a note to his fans that was obviously written before Game 5 but it was posted after the Western Conference Finals had finished. (Phoenix lost)
Perhaps Amare needs some Sports Geek help? Try Social Media Athlete Training.
Best On Ground
This week's Best On Ground goes to Kathleen Hessert for this tweet, are you ready for this game changer?
Video(on-demand & Internet) will be 91% of global consumer online traffic by '14 says Cisco. Get ready sports properties & media companies