Here are the latest articles from Sports Geek Reads
Key Reads
NFL Team Values 2025: Cowboys Rule as 3 Clubs Top $10 Billion – Sportico *
Examines significant increases in NFL team valuations.
NFL, Valuations, Sports Business
Comcast offers 1,500 live games a year in new soccer TV and streaming bundle – SportsPro *
A major shift in soccer streaming and media rights.
OTT, Streaming, Soccer
Paramount Nabs UFC Rights in Major $US7.7 Billion Deal – Variety AU
Major sports media rights deal alters broadcasting landscape.
UFC, Media Rights, Broadcasting
LA28 Selling Venue Naming Rights in Push for $2.5B Sponsorship Goal – Sportico *
Olympics pioneer new sponsorship strategies with venue naming rights.
Olympics, Sponsorship, Marketing
Professional Sports
Hurricanes Owner Tom Dundon Has Deal to Buy Trail Blazers – Front Office Sports
Cross-sport investment trends with NBA and NHL involvement.
NBA, NHL, Ownership
More games, more revenue and more access: Breaking down the Premier League's new broadcast cycle – SportsPro *
Explores Premier League's evolving broadcast strategies.
Premier League, Media Rights, Broadcast
Twins Call Off Sale, Bring in Two New Minority Owners – Front Office Sports
A significant update on the Minnesota Twins ownership.
MLB, Ownership, Investment
Enjoy the new Premier League season, there might not be many more like it – New York Times
Discusses potential shifts in the Premier League's structure.
Premier League, Media Rights, Competition Structure
Digital & Social
Google's GEMINI AI Will Get More Personalized by Remembering Details Automatically – The Verge *
AI enhances user engagement via personalised interactions.
AI, Personalisation, Marketing
Move over, Patriots: Gillette Stadium's groundskeepers are getting their own sponsorship – Boston Globe *
Unique marketing strategy with stadium groundskeepers' sponsorship.
Sponsorship, Marketing, NFL
Media & Entertainment
Netflix Sells Out Ads Tied to NFL Christmas Games – Variety *
Explores Netflix's advertising strategies in live sports.
NFL, Streaming, Advertising
Karol G to headline halftime show during YouTube's first exclusive NFL broadcast, live from Brazil – AP News
YouTube combines sports and entertainment for its NFL debut.
NFL, YouTube, Entertainment
Geek Out
AI & enhanced fan experience, Costa Kladianos – Sports Geek *
AI transforms fan experiences in sports tech.
AI, Fan Experience, Sports Technology
Claude Code Q&A: What Works, What Doesn't, and What Will Save You Hours – Every.to *
Improves operational efficiency with AI development tools.
AI, Technology, Software Development
AI
AI TRAFFIC IS UP 527%. SEO IS BEING REWRITTEN – Search Engine Land *
AI reshapes SEO impacting digital strategies.
AI, SEO, Marketing
Make You Think
Why Ken Griffey Jr. rookie cards in bad condition can command premium prices – New York Times
Explores the valuation dynamics in sports memorabilia.
Sports Memorabilia, Valuation, Market Trends
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