Tampa Bay Lightning #BoltsSocialCentralWelcome to the first of what I hope are many Sports Geek Podcasts, hope you enjoy it as much as I do making it.

In this podcast we talk to James Royer (@JamesRoyer) from Tampa Bay Lightning about #BoltsSocialCentral on ABC Grandstand Digital with Francis Leach.  On HarfTime with Daniel Harford this week I discussed how to handle emotional fan feedback on social media platforms, when to block and when to forgive fans.

More specifically, in this podcast you’ll find out about:

  • Why Tampa Bay Lightning decided against selling final corner of stadium to sponsors.
  • How cupcakes make sports fans sell their “digital soul”.
  • What sports teams can learn from talk back radio.
  • Does Seth Godin have the best description for sports digital fans?
  • How to deal with passionate sports fans when the team is not performing.
  • How to build Infographics quickly and easily using Infogr.am.

Download the episode here

Resources from the episode

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James Royer on #BoltsSocialCentral and Fan Feedback Transcription

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