The NFL Schedule release videos are out and the sports and digital community are talking about it. In the past years, we have seen how each team has exhibited their creativity in using videos, animation and interactive materials like downloads and prints to announce their season schedule. See last year's announcement on Twitter and how they have promoted their videos on Facebook in 2017.
This year, we look at how the teams' digital media evolved and used their creativity and innovation to the extreme to create fan-engaging schedule release videos on their respective Twitter accounts. We ranked the videos according to the ones we think worked the most. Who's your top favourite?
Which matches are you looking forward to watch? Connect with Sports Geek on Facebook and Twitter and let's talk about it.
Los Angeles Chargers
While using stock footage is unlikely, this one did work for the Chargers
Should we REALLY make our schedule release video with stock footage?
yes yes yesyes
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yes yes yesyes pic.twitter.com/wAB8CdAfnB
— Los Angeles Chargers (@Chargers) April 18, 2019
Love the Game of Thrones theme though they are not the only one to use it, the Falcons did a great job with the stadium effects
Football is coming.
Full Schedule ➡️https://t.co/vNuHMKwxTs pic.twitter.com/Xb91bWV7dB
— Atlanta Falcons (@AtlantaFalcons) April 17, 2019
Takes us back to the time when SEGA was the popular video game
Wanna play a game? pic.twitter.com/mF5CeYnGUE
— Carolina Panthers (@Panthers) April 18, 2019
Green Bay Packers
Old school video games are quite fun. You can't go wrong with PACMAN
Game On: The 2019 #Packers schedule is here! 🕹
📅: https://t.co/11LbDm9kMY#GoPackGo pic.twitter.com/0BDpkJKgZv
— Green Bay Packers (@packers) April 18, 2019
The second of the Game of Thrones themed vidoes. While the stadium features were nice, the game days were not so clear at first.
Schedule is here.#GameofThrones pic.twitter.com/QV2yNNKyBQ
— Houston Texans (@HoustonTexans) April 18, 2019
Their ‘As Seen on TV' theme is quite funny
Get your teal out because today your lives are about to change.
It’s the 2019 Jaguars Schedule, presented by @McGowansHVAC!
Full schedule: https://t.co/XpUXP46BKF pic.twitter.com/LW4Drq5tMX
— #DUUUVAL (@Jaguars) April 18, 2019
And the third GOT-themed video. While it's also good, the first two just had better lighting effects
— Washington Redskins (@Redskins) April 18, 2019
Classic tv – this will surely make you reminisce the early football days
‼️THIS FOOTBALL SEASON ‼️
PREPARE FOR DOMINATION
‼️MEGA RAVENS FOOTBALL‼️ pic.twitter.com/6gKU0m9009
— Baltimore Ravens (@Ravens) April 18, 2019
Looks like a mobile app you'd want to play. Plus, the Pizza Hut for BYE week was cool
⬇️ Restart those consoles and charge those battery packs because the Biggest Games of 2019 are HERE. ⬇️ pic.twitter.com/VOJCJwcidv
— Seattle Seahawks (@Seahawks) April 18, 2019
Nice trip to Mister Rogers' Neighborhood but we just hoped the schedules were in order
It’s a beautiful day in the neighborhood.
Let’s head to the Neighborhood of Make-Believe for our 2019 schedule… pic.twitter.com/blrW7zjwsW
— Pittsburgh Steelers (@steelers) April 18, 2019
Taking us back to the present with this Tinder-style video. Would you swipe right or swipe left?
Hey 2019 opponents…
Sup? 😏 pic.twitter.com/JPpU3Wu4FH
— Buffalo Bills (@buffalobills) April 18, 2019
Liked the Haiku style announcement
Two Thousand Nineteen
Vikings schedule is here
Poetry stylehttps://t.co/m0jfJIfmem pic.twitter.com/VApm2oWkP4
— Minnesota Vikings (@Vikings) April 18, 2019
New York Jets
The classic video game style just really works
Blow in the cartridge. Insert the Rumble Pak. Dial up Da Bomb.
It's 2019 schedule release, NFL Blitz style! 🎮 pic.twitter.com/JrHU8PiUeX
— #TakeFlight (@nyjets) April 18, 2019
Simple yet effective. See how a big player can make an impact while just sitting down
Who needs a fancy schedule release video when you can have THIS? 🤓 pic.twitter.com/47Bub45Big
— Indianapolis Colts (@Colts) April 18, 2019
Liked the FB/Instagram story style and having their famous fans read the schedule was cool
Announcing the schedule proved tougher than we thought, so we enlisted the help of some of our friends.#FlyEaglesFly | #EaglesEverywhere pic.twitter.com/fQvlX0PdEd
— Philadelphia Eagles (@Eagles) April 18, 2019
A trip down the country side with Dolly Parton and friends was cool
Listen here, Tennessee! 🎶
The Queen of Country and her friends are here to announce the #Titans 2019 schedule. pic.twitter.com/pufKIBq3Zp
— Tennessee Titans (@Titans) April 18, 2019
New York Giants
Tracy Morgan's presence was enough for this to work on socials
[email protected] drops Big Blue's Fall Lineup, coming this September! 📺 pic.twitter.com/e26umIL719
— New York Giants (@Giants) April 18, 2019
Liked the idea of the mascot roaming around
Who Dey zooms through the 2019 #Bengals Schedule 🛴🐯 pic.twitter.com/ihr033s4G3
— Cincinnati Bengals (@Bengals) April 18, 2019
The Bears' throwback clips gave this vid justice
100 years in the making… 🎞#Bears100 pic.twitter.com/83KYt2YLkn
— Chicago Bears (@ChicagoBears) April 18, 2019
Good editing and adding Josh Rosen to the first version did work
Coming soon to a 65,000-seat theater near you!
🍿🎟: https://t.co/SUoxwxldMU pic.twitter.com/YIkht787bl
— Arizona Cardinals (@AZCardinals) April 18, 2019
Good creative on using the office space and fax machine
EXCLUSIVE: The exact moment GM John Dorsey got our schedule pic.twitter.com/EC1tAvMs4E
— Cleveland Browns (@Browns) April 18, 2019
Los Angeles Rams
Cool idea with a war room setup. Liked the players' banters. We just hoped the voice announcing the schedule was louder.
Playing the old squad, a homecoming + no cold games for the specialists‼️@weddlesbeard, @AaronDonald97 + @JHekker (we gave him permission to join the position players) take the call for the 2019 #LARams schedule! pic.twitter.com/n0dMuL09MR
— Los Angeles Rams (@RamsNFL) April 18, 2019
The first version didn't quite go well but they've made up for it on this second release
What goes down in the #Lions' group thread? pic.twitter.com/neA5v1deZ9
— Detroit Lions (@Lions) April 18, 2019
Tampa Bay Buccaneers
Yes to the funky music and city lights
Schedule’s out, YOU IN?
— Tampa Bay Buccaneers (@Buccaneers) April 18, 2019
Kansas City Chiefs
Liked the timeline-style video with some of their best highlights over the past 60 years
The 60th season. #ChiefsKingdom pic.twitter.com/C7rUBbmkRc
— Kansas City Chiefs (@Chiefs) April 18, 2019
New England Patriots
The dub style was kind of fun somehow
Football is a very fun game.
Schedule 2019: Bad #Patriots lip reading edition. pic.twitter.com/qVcil6ALLg
— New England Patriots (@Patriots) April 18, 2019
Broncos kept it nice and simple
Our 2019 schedule?
It’s in the game. 😎#NFLScheduleRelease pic.twitter.com/mMAcrENuMg
— Denver Broncos (@Broncos) April 18, 2019
Well executed but we wish it could have been more creative
Mark your calendars, the 2019 regular season schedule has arrived! #FinsUp
Single game season tickets >> https://t.co/h1wPxNFS3a pic.twitter.com/CUzT14SoyA
— Miami Dolphins (@MiamiDolphins) April 18, 2019
New Orleans Saints
Liked the crisp graphics and sounds
A New Orleans-influenced look at the Saints' 2019 schedule!
(Via @SeatGeek) #GoSaints pic.twitter.com/7EuF8whGkG
— New Orleans Saints (@Saints) April 18, 2019
The schedules weren't so clear though
"See y'all in a stadium near you." pic.twitter.com/ewUdr0pAXE
— Oakland Raiders (@Raiders) April 18, 2019
It was a just little weird
See Jerry Jones and @AmariCooper9 help us release the 2019 #DallasCowboys schedule through ASMR.
Tickets available at 9pm CT via @SeatGeek → https://t.co/ZAoOUYT7dj pic.twitter.com/9YWj8LDsKR
— Dallas Cowboys (@dallascowboys) April 18, 2019
San Francisco 49ers
The San Francisco 49ers did not release a video but went for a wallpaper downloadable instead
Now that the 2019 #49ers schedule is out, take a look at all the stats and figures ahead of each matchup.
📝 https://t.co/pvgLfUQIrB pic.twitter.com/ngteRqi691
— San Francisco 49ers (@49ers) April 18, 2019
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