Good to see mainstream media catching up with the issue facing many athletes with identity theft.
As discussed previously on Sports Geek on “Fake sports stars can damage a personal brand” there are ways athletes, agents, clubs and leagues can take control.
If you don't know the social media space, it's OK.
Sports Geek knows: Hat tip to Nike & Bo Jackson for inspiring this post… enjoy. Want to learn more about protecting your athlete's online persona?[Breaking news: Hear Sean talk about Facebook & Athletes on SEN 1116 The Run Home this afternoon]
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