On today's Sports Geek Replay episode, we feature Zarah Al-Kudcy Commercial Partnerships at Formula 1.

With over 506 million fans worldwide, Formula 1 has spent the last 12 months developing ways to increase fan engagement including new products such as F1 TV (OTT), F1 Fantasy, Beyond the Grid (Podcast) and City Centre Festivals.

Connect with Zarah on Twitter @zalkudcy and LinkedIn

Zarah Al-Kudcy on Sports Geek Replay

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About the Author:

Sean understands the sports digital landscape, that’s why he started Sports Geek. Working with clients across the sports digital world he helps teams & leagues drive more revenue from digital and is focussed getting "cheeks on the seats" in stadiums. You can hear him on Sports Geek Podcast or presenting keynotes at sports conferences around the world. Send him a tweet @seancallanan or message him in Sports Geek Nation Slack community.

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