On today's Sports Geek Replay episode, we feature Steve DeLay co-author of The Ultimate Toolkit and owner of Macon Bacon baseball team.

Steve DeLay's years of experience in sales, sponsorship and ticketing has become vital in Macon Bacon's digital strategy and sellout success.

With Macon's success in ticket sales, the team is able to help in raising funds for non-profit organisations.

Connect with Steve DeLay on Twitter @SteveDeLay2 and LinkedIn

Steve DeLay on Sports Geek Replay

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About the Author:

Sean understands the sports digital landscape, that’s why he started Sports Geek. Working with clients across the sports digital world he helps teams & leagues drive more revenue from digital and is focussed getting "cheeks on the seats" in stadiums. You can hear him on Sports Geek Podcast or presenting keynotes at sports conferences around the world. Send him a tweet @seancallanan or message him in Sports Geek Nation Slack community.

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