Sean Callanan chats with Rob O'Gorman from Tennis Australia on this Sports Geek Replay episode.
On this podcast you'll learn about:
- How the Fortnite Summer Smash come about and their preparations for its launch at the Australian Open
- Tennis Australia's partnership with Epic
- How did they measure the success of Fortnite Summer Smash event
- What they have learned from the audience who attended the event
- The difference in staging a sports broadcast event and an esports broadcast event
- How did tennis benefit from the esports partnership
Listen to Rob O'Gorman on Sports Geek
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Join us at SEAT Conference in Salt Lake City Utah on July 14-15 2023. Many of our podcast guests are SEAT attendees.
SEAT is the conference where sports technology executives unite to discuss and solve the tech problems the sports industry is facing. Collaboration across multiple tracks of technology, digital and data has helped the sports industry deliver improvements across stadium access, wi-fi, security, fan engagement, social media, digital content, ticketing and sponsorship revenue. Sean Callanan, Sports Geek
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