In this Sports Geek Replay episode, Sean Callanan chats with Craig Hutchison in this Sports Geek interview.
On this podcast you'll learn about:
- How Hutchy got his passion and start in sports media
- Learning the media game across print, radio & TV
- How Crocmedia has evolved and grown
- How important the rural Australian media market helped Crocmedia grow
- Why Craig is so passionate about radio as a way to connect with audiences
- Making a big bet on AFL radio broadcasts
- Why Crocmedia invested in NBL with Melbourne United
- Where Hutchy thinks the sports media landscape is and is headed in Australia

Listen to Craig Hutchison on Sports Geek
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See you at SEAT in Salt Lake City
Join us at SEAT Conference in Salt Lake City Utah on July 14-15 2023. Many of our podcast guests are SEAT attendees.
SEAT is the conference where sports technology executives unite to discuss and solve the tech problems the sports industry is facing. Collaboration across multiple tracks of technology, digital and data has helped the sports industry deliver improvements across stadium access, wi-fi, security, fan engagement, social media, digital content, ticketing and sponsorship revenue. Sean Callanan, Sports Geek