In this Play Media Replay episode, Sean Callanan & Chris Derrick discuss how can brands reach gamers on mobile.

On this podcast you'll learn about:

  • What are the opportunities for brands in mobile gaming?
  • What is co-streaming and how did Ninja & Myth drive viewers for Valorant First Strike?
  • How Among Us exploded during lockdown
  • Why gaming brings gamers together not apart
  • How brands can engage fans around CyberPunk buzz
  • Why Microsoft bought Smash.gg
  • How brands can engage grassroots esports
  • Why Backbone will be a hot item this Christmas

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This episode is available in audio form on the Sports Geek feed on available all podcast platforms