Last time I caught up with Kenton Olson he was in the midst of a playoff run that saw the Seahawks win the Super Bowl. We discuss that experience and what they are planning for the season ahead. On ABC Grandstand I chat with Francis Leach about the rumours that Google should be a bidder on upcoming AFL media rights.
On this podcast you’ll learn about:
- What it is like running digital around the Super Bowl
- What platform grabbed fan's attention and engagement in Super Bowl lead up
- Why the simplest content is sometimes the best
- How the Seahawks digital team are ready to step up as Super Bowl champs
- Why Google is interested in sports TV rights
- Why the NBA turned away Google
Resources from the episode
- Connect with Kenton Olson on Twitter (@KentonO) and on Linkedin
- Like Seahawks on Facebook, follow @Seahawks on Twitter and @Seahawks on Instagram and @SeattleSeahawks on Soundcloud
- AFL Media rights, just Google it! article that triggered discussion with Francis Leach
- Find out more about Steve Sammartino's book “The Great Fragmentation
” as mentioned on the podcast and listen to my interview with Steve on Behind The Book episode of Beers, Blokes & Business.
- Please cast your vote for Richard Clarke's SXSW submission on Arsenal's FA Cup win
- Thanks to listener Lance Wicks (@lancew) for sending in the Judo Sounds of the Game clip from Russia.
- Connect with all guests of the podcast and check out the podcast archive
- Thanks for iTunes reviews in Australian iTunes and USA iTunes.
- Have you signed up for weekly Sports Geek News?
Join the conversation, send us a tweet
Are you following @Seahawks on Twitter?
Put this on your desktop. [http://t.co/yl8Dl8HS4G] #WeAre12 pic.twitter.com/3Q6hqkE95q
— Seattle Seahawks (@Seahawks) September 1, 2014
Wait… who is speaking for whom at this press conference? #Kickoff2014 pic.twitter.com/1riXGHMchC
— Seattle Seahawks (@Seahawks) August 31, 2014
"Its like a @KevinHart4real comedy every day" – @TerrellePryor on the camaraderie among the quarterbacks http://t.co/oBJq8V02Zt
— Seattle Seahawks (@Seahawks) August 29, 2014
Celebration! #SEAvsOAK pic.twitter.com/yZ1TtA75bk
— Seattle Seahawks (@Seahawks) August 29, 2014
Get off me @rsherman_25. It's #MaddenSeason! #Madden15 https://t.co/KHFv81PsvP
— Seattle Seahawks (@Seahawks) August 27, 2014
"The leadership, the experience, everything he brings to the table, we’re going to miss it." [http://t.co/AR4dpnEs6P] pic.twitter.com/746lKYv6CD
— Seattle Seahawks (@Seahawks) August 26, 2014
Great stat
By 2020,avg mobile user could be downloading 1TB of data annually-more than 1K feature-length films. @IEEESpectrum
— Kenny Lauer (@KennyL) August 31, 2014
Kenton Olson on Seahawks, Super Bowl & 12s Transcription
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