I regularly speak at conferences around Australia and the world, I thought I'd share a bonus episode of a recent keynote.
This keynote from from Australian University Sports National Conference held in May on the Gold Coast, the session was titled “Trends in sports digital – how to drive fan engagement” the focus was on student engagement with both digital platforms and with sporting events and competitions run by universities.
In this Sean Callanan keynote you'll learn:
- What works for university sport?
- What they can learn from professional sports with team like Collingwood and Boston Celtics
- Snapchat – where students are
- What exactly is FOMO?
- How to set up a Snapchat geofilter
- Why Facebook is so powerful
- Pixels – why you need to set them up now
- Why I love IFTTT
- What exactly is digital face paint?

Tweets from the keynote
First time I ran a custom snapchat geofilter when speaking.
About to speak at @AUSunigames National Conference with custom geofilter because Snapchat is massive for students pic.twitter.com/eqWq18CRDT
— Sean Callanan (@seancallanan) May 18, 2016
Thanks for support Dave.
.@seancallanan strutting his digital stuff @AUSunigames conference #smsports @Snapchat @TwitterSportsAU @SportsGeek pic.twitter.com/YKM5Zedh4j
— Dave Arthur (@drsportbiz) May 18, 2016
Bright and early for Day 2 (after networking drinks the night before)
Kicking off day 2 of the AUS national conference @seancallanan @SportsGeek pic.twitter.com/004aspc4gr
— Siobhan James (@SiobhanJames75) May 18, 2016
A great resource for Snapchat
Great digital presentation from @SportsGeek @seancallanan at Uni Sport Conf. I'm going home to ask the kids to teach me snapchat.
— Jenny Roberts (@_JennyRoberts) May 19, 2016
Thanks for tweet (prompted in my presentation)
So many opportunities in digital after hearing @seancallanan from @SportsGeek
— Jason Slater (@TheBug15) May 19, 2016
More tweets
Thanks @seancallanan from @sportsgeek for a great presentation at @unigames.
— Couple on the Run (@Coupleontherun) May 19, 2016
Talking about the A-League snapchat geofilter
Great ideas from @SportsGeek @seancallanan give him a follow! @AUSunigames @AUSUniroos pic.twitter.com/C0jIzXZmEt
— Jordan Mullan (@jordanmullan10) May 19, 2016
Looking forward to seeing athletes like Holly use Snapchat
Loved listening to @seancallanan from @SportsGeek today at the Australian University Sport conference. Looking forward to more updates!
— Holly Ferling (@Holly_Ferling) May 19, 2016
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