Welcome to 2014, Sports Geek Podcast is back ready for a big year in sports digital on this week's show we chat with Debbie Spillane on ABC Grandstand about what is ahead in 2014. In our first SEAT Partner Profile I chat with Larry Bush from Store Financial we look at how their retail experience will give sports teams the edge in 2014. I chat with Heikki Aura from Uplause in Finland about their stadium fan engagement solutions recently installed at Madison Square Garden.
On this podcast you’ll find out about:
- Why sports teams will focus on content over likes
- Will Google Glass provide killer content?
- How stadiums can engage with fans using social
- What sports teams can learn from retail loyalty programs
- Importance of engaging fans in stadium and outside stadium with Store Financial
- How Store Financial can do a one time promotion or a national event dynamically
- What does Uplause offer stadiums that usual scoreboard animations
Resources from the episode
- Connect with Larry Bush from Store Financial on Twitter (@LarryBushSr) and on Linkedin
- Thanks for iTunes reviews in Australian iTunes and USA iTunes.
- Have you signed up for weekly Sports Geek News?
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