Here are the latest articles from Sports Geek Reads

Key Reads

U.S. vs. World? NBA considering All-Star tweakNY Times 

NBA explores a global twist for the All-Star game.

NBA, All-Star Game, International Sports

London's Big Sports Play: From NFL Games to Olympic DreamsFront Office Sports *

London aims for significant international sports event hosting.

Olympics, NFL, Economic Impact

NFL CMO on reaching youth and diverse consumersAdAge *

NFL's branding strategy focuses on youth and diversity.

NFL, Marketing, Philanthropy

Shedeur Sanders Effect? NFL Draft Day 2 viewership risesUSA Today

High-profile athletes boost NFL Draft audience.

NFL, Media, Broadcasting

Commanders and Washington agree to build at RFK StadiumAP News

A new major stadium development for Washington Commanders.

NFL, Stadium Development, Infrastructure

Professional Sports

Quinn Ewers Bet on NFL Over NILFront Office Sports

NFL prospect bypasses NIL deals for professional career.

NFL, Athlete Compensation, College Sports

Nike Apologizes and Removes ‘Never Again' Marathon AdFront Office Sports

Nike handles sensitive marketing issue adeptly.

Nike, Marketing, Crisis Management

WNBA Season Preview: Fever focuses on brand buildingSports Business Journal

The Fever aims for a year-round brand presence.

WNBA, Marketing, Brand Strategy

DAZN amplifies FIFA Club World Cup 2025 reachSport Mint

DAZN expands its sports streaming capabilities.

Football, Media Rights, Streaming

Digital & Social

Quinn Ewers Bet on NFL Over NILFront Office Sports

A unique perspective on the NIL landscape.

NIL, NFL, Sports Business

The lifelong Detroit Pistons fan from Australia who became a social media influencerNY Times

Social media and sports fandom create new opportunities.

Social Media, NBA, Marketing

Media & Entertainment

Nathan Fielder's Max series The RehearsalHollywood Reporter

Explores content removal and streaming strategies.

Media, Streaming, Broadcasting

Podcasts Evolve into Visual Content on YouTubeVanity Fair *

A shift towards visual podcasts and media delivery.

Podcasts, YouTube, Media

Geek out

Google Reveals 601 Real-World Generative AI Use CasesMarktechpost *

AI's practical applications across industries, including sports.

AI, Technology, Marketing

RUKA Robotic Hand Offers 15 Degrees of FreedomRuka Hand Blog

Innovative open-source robotics for sports and beyond.

Robotics, Open-source, Technology

AI

OpenAI Turns ChatGPT Into Shopping AssistantThe Verge

AI enhances online shopping, benefiting sports e-commerce.

AI, Retail, Consumer Engagement

DeepSeek R2 offers affordable AI analyticsThe Neuron

New AI model drastically cuts costs, boosting sports insights.

AI, Technology, Sports Business

Make you think

3 GOAT's at 40: How Ronaldo, LeBron, and Hamilton Have Defied Athletic TimelinesCulture of Sport *

Athletic longevity redefined by elite performers.

Sports, Longevity, Athlete Branding

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